Inside the Deal: How One Business Sale Really Happens with Boston Broker, Johnathan Zsittnik
Transaction Talk14 Nov 2025

Inside the Deal: How One Business Sale Really Happens with Boston Broker, Johnathan Zsittnik

Recognized for its energy and diversity, Boston's M&A market stands out as one of the most active in the world. Joining Eric and Jennifer on the show today is senior broker Jonathan Zsittnik from Transworld Boston. With over 15 years of experience completing successful transactions, from small business sales to large mergers and acquisitions, Jonathan brings a wealth of insight to the table. Today, he'll walk us through a real-life business sale: a 30-year-old asbestos company in the Boston area. From preparing the retiring owners to closing the deal, he breaks down the entire process and shares how he helped them achieve their goals. Be sure to start listening now to learn more from Johnathan Zsittnik today on Transaction Talk!

Key Points From This Episode:

  • An introduction to what listeners can expect from today's episode.
  • Who is Johnathan Zsittnik?
  • How Johnathan approaches initial conversations and goal setting with clients.
  • A real-life example of conversations with the sellers of the asbestos business.
  • Diving into the details about how he valued the business.
  • What he means by the quality of earnings and the factors that can influence it.
  • How the sellers navigated the process of sorting through the multiple buyer options.
  • Next steps and what they discovered in the due diligence.
  • Contracts in place and what that means: asset versus stock sale.
  • Johnathan's thoughts on what made the process smooth from beginning to end.
  • Aftermath of the sale and what it currently looks like for the seller.
  • Johnathan shares his tip of the day.

Tip of the Day: Enter a deal in good faith, align early on what matters most to both sides, and save the finer details for when you draft the purchase agreement.

Links Mentioned in Today's Episode:

Johnathan Zsittnik

Johnathan Zsittnik Phone Number: +1 978-472-4385

Johnathan Zsittnik on Email

Johnathan Zsittnik on LinkedIn

Johnathan Zsittnik on X
Jennifer Fox on LinkedIn

Eric Sigman on LinkedIn

Transaction Talk

Disclaimer:

The material on this site may be considered advertising under the rules of the Supreme Judicial Court of Massachusetts. This site is solely for informational purposes and provides general information only. Nothing on this site should be construed as legal advice or consultation either generally or in a particular case. Neither the receipt nor the distribution of materials constitutes the formation of an attorney-client relationship.

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