Your Ideal Clients Want You to Pitch Them (Episode 10)
When we tell our copywriting students that they need to pitch their copywriting services to potential clients, there’s often a lot of push back. They’re afraid of reaching out to strangers. Of botheri...
20 Jan 202135min
Why Freelancing in a Recession is Wildly Effective (Episode 9)
The first time Nicki made six figures as a copywriter was in 2008…right in the middle of the Great Recession…right after she left her full-time job to go freelance. Why was she able to do so well then...
13 Jan 202126min
Meet Nicki Krawczyk, Founder of Filthy Rich Writer (Episode 8)
Today we are turning the tables as Kate interviews Nicki for a special episode of the Build Your Copywriting Business Podcast. Nicki has over 15 years of experience working for and with clients inclu...
6 Jan 202151min
Why Copywriters Should Avoid Freelance Job Websites at All Costs (Episode 7)
Freelance job bidding sites like Upwork and Fiverr may seem like a great, easy way to get into copywriting. But, as you’ll hear in this episode, they’re actually a surefire way to undersell your servi...
30 Des 202026min
Is Copywriting Hard to Break Into? (Episode 6)
“Ooo, copywriting is really hard to get into.” That’s one of the most popular things for people to say when they hear you’re interested in becoming a copywriter. But why? And what is that based on? I...
23 Des 202025min
Why Choosing a Copywriting Niche is Terrible Advice (Episode 5)
"The riches are in the niches." Many so-called copywriting gurus will tell you that the path to success is to proclaim a niche right away. But just because something rhymes doesn't make it great advic...
16 Des 202031min
Meet Our Head Copy Coach, Kate (Episode 4)
Kate Sitarz is a copywriter with 10+ years of experience delivering high-performing copy for clients including Microsoft, Zipcar, TripAdvisor, Babson College, Continental Airlines, and many more. She'...
8 Des 202041min
What is the Difference Between Copywriting and Content Writing? (Episode 3)
Many people outside of the writing industry don’t understand the difference between content writing and copywriting. But if you're a copywriter, it's crucial to know what writing falls into one catego...
8 Des 202021min
