Area Code: Batavia24 Nov 2025

Paula Passes the Torch

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A few weeks ago, Paula Mueller, the owner of Paula’s Couture Consignment dropped a bombshell - she would be giving up ownership of Paula’s.

But this announcement came with another announcement: Paula’s now has a new owner, long-time Paula’s employee, and entrepreneur herself, Amanda Mistretta.

I’ve talked to Paula before for this podcast, and I was struck by just how important Paula’s was to so many when it comes to their sense of belonging in Batavia. And not just to her customers, but to Paula herself.

So when I heard this news I knew I had to talk to Paula’s and Amanda about exactly how this came to be, how Paula prepared herself to give up her own creation, and how Amanda moved past the inevitable imposter syndrome to step into this new stage of her own life.

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Area Code: Batavia is produced by Area Code Audio. It's hosted and produced by Richard Clark. Edited and mixed by Matt Linder. Additional production help from Jennifer Clark.

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