470: Why Passion Is Your Advantage with Holly Thaggard of Supergoop!

Holly Thaggard is passionate about sun protection. That passion drove her to create her multimillion-dollar skincare company, Supergoop!, which started turning the world of suncare products on its end when it launched in 2007. Last year, Supergoop! reached $250 million in sales. She combined her sunscreen with a curriculum on the importance of sun protection, which she launched in private schools. At the same time, she kept building a luxurious yet fun brand that consumers really wanted to make a part of their morning routines—both for themselves and their children. Listen to Nathan and Holly discuss:  Her background in education Starting Supergoop! in response to her friend's cancer diagnosis Writing a curriculum instead of a business plan Speaking to the U.S. Congress about skin protection  Pitching her products door to door at private schools The unexpected partnership with Sephora Solving a problem for a customer that they didn’t know existed Having the founder of Burt's Bees as a mentor   Why you can't manufacture authenticity And much more beauty industry advice...  Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode. Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs.  Speak with our friendly course experts to get clarity on the next steps for your idea, business or career. You will get tailored insights from results achieved by our proven practitioners as well as thousands of students. Book a call now...  For more Foundr content, follow us on your favorite platform:  Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine