Om episode
🎙 Podcast: Michael Pedersen and Jamie Shea, CMO at Strive Gaming Jamie has been in gaming since 1994 working for the Venetian, Hard Rock and Caeasars to name a few, then IGT, Draftkings for four years and now CMO for Strive Gaming. We speak about the current state of the US market from a marketing perspective and deep dive into the two sides of player eduction in the US: Learning how to bet and how we ensure players keeps it fun and responsible. Timestamps: 00:00 - Sponsors 00:36 - Introduction 06:00 - Jamie's Background in Gambling 09:57 - Retail vs. Online Gambling 17:45 - Women in the Gambling Industry 29:01 - Marketing in the iGaming Industry in 2023 46:03 - Player Education and its Importance 52:38 - U.S. Operators and Responsible Gaming 55:55 - Using Education as a Marketing Opportunity _____ This episode of the iGaming NEXT Podcast is hosted by Michael Pedersen, CCO at Livespins and is brought to you by: Pragmatic Play – Industry-leading content provider.