Business Wars

Bacardi has one-upped Pernod Ricard by deploying a U.S. trade embargo to block imports of Pernod Ricard and Cuba’s rum. So Castro announces that Cuba will make copycat products of American companies, ...

26 Jul 20210s

Bacardi is now America’s favorite rum, but two former French spirits rivals -- Ricard and Pernod -- have joined forces to challenge Bacardi. And to gain the upper hand in security rights to Havana Clu...

21 Jul 20210s

Before they were billion-dollar behemoths owning many of today’s biggest booze brands, Bacardi and Pernod Ricard were three tiny, family-run companies. Pernod makes absinthe so well it became synonymo...

19 Jul 20210s

When family-run rum maker Bacardi was kicked out of Cuba in 1960, it vowed to go to extremes to get revenge on Fidel Castro. So when French spirits conglomerate Pernod Ricard cuts a deal with Castro’s...

14 Jul 20210s

Thanks to deregulation, no-frills knock offs of Southwest take to the skies like crows. About 120 airlines have gone out of business or filed for bankruptcy since the industry was deregulated in 1978....

12 Jul 20210s

Everyone loves Herb Kelleher—even FAA regulators. The onetime corporate counsel-turned-CEO is coming into his own at the helm of Southwest. But his latest challenge is coming up with a way to skirt th...

7 Jul 20210s

As deregulation dawns, Southwest Airlines’ founder and CEO are locked in a power struggle. In the middle is Herb Kelleher, Southwest’s corporate attorney. And after 18 months serving as a punching bag...

5 Jul 20210s

The computer age is on the horizon, and American Airlines has a secret weapon: SABRE. Sure, the airline is top of the heap under the current pen-and-paper reservation system — the one where travel age...

30 Jun 20210s