Southwest vs American - The Darling of Deregulation | 4
As deregulation dawns, Southwest Airlines’ founder and CEO are locked in a power struggle. In the middle is Herb Kelleher, Southwest’s corporate attorney. And after 18 months serving as a punching bag...
20 Sep 201823min
Southwest vs American - Aviation Cyber Wars | 3
The computer age is on the horizon, and American Airlines has a secret weapon: SABRE. Sure, the airline is top of the heap under the current pen-and-paper reservation system — the one where travel age...
18 Sep 201819min
Southwest vs American - Dogfight Over Dallas | 2
Baniff and Southwest battled in court for domination over the skies. Southwest came out on top for a little while, but Baniff pushed back with prices Southwest just couldn't beat. The only way Southwe...
13 Sep 201822min
Southwest vs. American - Clearing the Runway | 1
In Texas in the 1960s, Rollin King had a crazy idea. He wanted to create a no-frills airline service that served San Antonio, Dallas and Houston. All he and his lawyer had to do was convince the Feder...
11 Sep 201822min
Coke vs Pepsi - Interview with Tristan Donovan | 7
Host David Brown chats with series writer Tristan Donovan, author of Fizz: How Soda Shook Up the World, about some of the juicy tidbits that didn’t make the final series. Like Fanta’s roots in Nazi Ge...
6 Sep 201824min
Coke vs Pepsi - The Soda Revolt | 6
Coke continues to grapple with Pepsi’s winning ads, but as Y2K nears both companies realize this isn’t just a cola war anymore. There’s more backlash for both companies, this time from schools. Coke a...
4 Sep 201827min
Coke vs Pepsi - No Sacred Cows | 5
With the Pepsi Challenge under attack by Coke, Pepsi needs a new ad campaign. So the company turns for inspiration to the biggest pop star in the world: Michael Jackson. Meanwhile, Coca-Cola has a new...
30 Aug 201826min
Coke vs Pepsi - The Imitator's Revenge | 4
Welcome to the Pepsi Generation. As Pepsi fires up a hot new ad campaign, Coca-Cola starts getting nervous. But a sudden plane detour through Ireland gives Coke executive Bill Backer inspiration for o...
28 Aug 201823min
