How I Built This with Guy Raz

How I Built This with Guy Raz

Guy Raz interviews the world’s best-known entrepreneurs to learn how they built their iconic brands. In each episode, founders reveal deep, intimate moments of doubt and failure, and share insights on their eventual success. How I Built This is a master-class on innovation, creativity, leadership and how to navigate challenges of all kinds.

New episodes release on Mondays and Thursdays.

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Episoder(861)

Advice Line with Susan Griffin-Black of EO Products

Advice Line with Susan Griffin-Black of EO Products

Today’s callers: Ruchi from Chicago looks for advice on which channels to focus distribution for her probiotic skincare line. Then Peter in San Francisco considers strategies to champion his line of o...

25 Jun 43min

STARR Restaurants: Stephen Starr. How a Non-Foodie Built Thriving Restaurants on Gut Instinct

STARR Restaurants: Stephen Starr. How a Non-Foodie Built Thriving Restaurants on Gut Instinct

Stephen Starr didn’t plan to get into the restaurant business.He set out to be a radio DJ. Then a nightclub owner. Then a music promoter.Along the way, he booked a young Jerry Seinfeld for $75, promot...

22 Jun 1h 14min

Advice Line with Shazi Visram of Happy Family Organics

Advice Line with Shazi Visram of Happy Family Organics

Today’s callers: Daisy in the United Kingdom looks to grow her barefoot shoe brand across the pond in the United States. Then Rachel in Pennsylvania considers private labeling for her protein-packed s...

18 Jun 45min

Build-A-Bear: Maxine Clark. A Former Shoe Executive Launches a Stuffed Animal Empire

Build-A-Bear: Maxine Clark. A Former Shoe Executive Launches a Stuffed Animal Empire

When Maxine Clark left a top job in retail to start a make-your-own stuffed animal store, people thought she’d lost her mind. Investors doubted it. Friends questioned it. Retail experts couldn't under...

15 Jun 1h 4min

Advice Line with Christina Tosi of Milk Bar

Advice Line with Christina Tosi of Milk Bar

Today’s callers: Whitney in Utah wonders how to bridge the gap between pre-seed and institutional investment for her fitness/retail combo space. Then Chloe in the U.K. considers which markets to targ...

11 Jun 45min

Shopify: Tobias Lütke. How a snowboarder built a $150 billion business (2019)

Shopify: Tobias Lütke. How a snowboarder built a $150 billion business (2019)

In 2004, German programmer Tobias Lütke was living in Ottawa with his girlfriend.An avid snowboarder, he wanted to launch an online snowboard shop, but found the e-commerce software available at the t...

8 Jun 58min

Advice Line with Tim Ferriss (August 2025)

Advice Line with Tim Ferriss (August 2025)

Entrepreneur, author, and podcaster Tim Ferriss joins Guy on the Advice Line to answer questions from three early-stage founders. Plus, Tim shares the inspiration behind his latest venture, Coyote—a 1...

4 Jun 47min

UGG: Brian Smith. How an epiphany, surfers, and $500 launched an iconic sheepskin footwear company.

UGG: Brian Smith. How an epiphany, surfers, and $500 launched an iconic sheepskin footwear company.

In 1978, Brian Smith quit his accounting job in Australia and headed to California with a surfboard, some savings, and ambition. He figured California was where he’d find an idea or a product to bring...

1 Jun 1h 28min

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