Masters of Scale

Masters of Scale

On Masters of Scale, iconic business leaders share lessons and strategies that have helped them grow the world's most fascinating companies. Founders, CEOs, and dynamic innovators join candid conversations about their triumphs and challenges with a set of luminary hosts, including founding host Reid Hoffman (LinkedIn co-founder and Greylock partner). From navigating early prototypes to expanding brands globally, Masters of Scale provides priceless insights to help anyone grow their dream enterprise.

Episoder(691)

Rapid Response: Why brands must take a stand, w/Wieden+Kennedy's Colleen DeCourcy

Rapid Response: Why brands must take a stand, w/Wieden+Kennedy's Colleen DeCourcy

Legendary ad agency Wieden+Kennedy pioneered some of the most successful campaigns in history. But 2020 has raised the stakes for companies—and fundamentally changed how advertising works, W+K preside...

19 Nov 202036min

How to find hidden value that others miss, w/The Black List's Franklin Leonard

How to find hidden value that others miss, w/The Black List's Franklin Leonard

Forget looking for a needle in a haystack – instead, build a new type of metal detector, to find undervalued assets that others don’t see. That’s exactly what Franklin Leonard did when he started The ...

17 Nov 202042min

Rapid Response:  A virtual-first workplace, w/Dropbox's Drew Houston

Rapid Response: A virtual-first workplace, w/Dropbox's Drew Houston

In-office engagement or remote flexibility? We don't need to choose, says Dropbox co-founder and CEO Drew Houston. Facing the biggest shift in work habits in half a century, Houston has embarked on a ...

12 Nov 202031min

Nike’s Phil Knight: How to sell without selling

Nike’s Phil Knight: How to sell without selling

Great branding is about identity – and it’s about matchmaking too. No one knows this better than the legendary co-founder of Nike, Phil Knight. When he and his partner, Hall of Fame track coach Bill B...

10 Nov 202035min

Rapid Response: Pandemic Planning, Phase Two, w/Dr. Bon Ku (Jefferson University Hospital)

Rapid Response: Pandemic Planning, Phase Two, w/Dr. Bon Ku (Jefferson University Hospital)

With Covid-19 cases surging, businesses may be forced into a new wave of adjustments. Will the crisis-management tactics of spring and summer be successful as winter unfolds? Dr. Bon Ku, an ER physici...

5 Nov 202034min

Rapid Response: Small business – more stressed than ever, w/H&R Block's Jeff Jones

Rapid Response: Small business – more stressed than ever, w/H&R Block's Jeff Jones

Small business is being taxed emotionally as well as financially, and that tax is rising, says H&R Block CEO Jeff Jones. As the pandemic hit, entrepreneurs did what entrepreneurs do: solved problems, ...

2 Nov 202032min

Build a more human internet, w/Caterina Fake

Build a more human internet, w/Caterina Fake

Internet pioneer Caterina Fake knows: Online communities are built one human connection at a time. As the founder, you need to establish guidelines and norms from Day One – because the tone you set is...

27 Okt 202036min

Rapid Response: When your business disappears overnight, w/Marriott’s Arne Sorenson

Rapid Response: When your business disappears overnight, w/Marriott’s Arne Sorenson

95% of your business disappears. What do you do? Marriott CEO Arne Sorenson recounts how the travel industry drastically changed last spring, with hotel bookings all but disappearing overnight. In the...

22 Okt 202029min

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