
App Masters Greatest Hits: Episode 5 with Trey Smith
Get ready to explore the stories behind some of the most iconic and innovative apps that have shaped the mobile landscape! We’re here with App Masters Greatest Hits—a 10-episode series where we’ll journey back in time to uncover the successes, challenges, and game-changing moments that made these apps truly distinguished. We’re joined by Trey Smith, founder of Build Box, the platform engine behind popular apps like Colour Switch. With long journey into software and digital products, Trey shares expert insights into building apps and learnings from his entrepreneurial journey. In this episode, you’ll discover: ✔️ Key learnings for his entrepreneurial journey ✔️ How to build successful apps and games ✔️ Interesting strategies for social media growth Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ Get training, coaching, and community: https://appmastersacademy.com/ Get your app audited: https://appmasters.com/audit/ ********************************************* Follow us: YouTube: AppMasters.com/YouTube Instagram: @App Masters Twitter: @App Masters TikTok: @stevepyoung Facebook: App Masters *********************************************
6 Feb 37min

The FASTEST ASO Strategy for a 6-Figure Business
Here’s how to make your ASO strategy kick in FAST and generate real revenue for your app business. 🚀 In this podcast, we share our patented process for doing ASO and the strategies that have helped us achieve success in the quickest time possible. 🔥 👉🏻 Here’s what you’ll learn: ✅ How to find and choose the right keywords for your app ✅ How to use ASOMobile for effective keyword research ✅ The ASO strategy that helped us generate $90,000 in organic sales per month ✅ How to leverage campaigns like Indie App Santa or App Advice to accelerate results Don’t miss this step-by-step guide to mastering ASO and making real money. Watch now and take your app to the next level in 2025! 🚀 Save 40% off all ASOMobile plans by using the promo code: APPMASTERS40 Book a consultation call: https://calendly.com/appmasters-alok/30min Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ Get training, coaching, and community: https://appmastersacademy.com/ ********************************************* SPONSORS Looking for the best alternative to Firebase Dynamic Links? The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links. With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy. Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline. Go to appmasters.com/airbridge. ********************************************* Follow us: YouTube: AppMasters.com/YouTube Instagram: @App Masters Twitter: @App Masters TikTok: @stevepyoung Facebook: App Masters *********************************************
4 Feb 11min

Maximize App Revenue with Web2App Funnel Strategies
In this interview, we’ll explore the power of web monetization and its potential to enhance your app’s acquisition, retention, and monetization by creating new revenue streams. We’re joined by Lucas Lovell, VP of Product at Paddle, a leading payments infrastructure company that helps digital software businesses grow revenue and streamline operations. With extensive experience in SaaS, fintech, and entrepreneurship, Lucas brings invaluable expertise in addressing revenue challenges faced by software businesses worldwide. He will share actionable insights on optimizing web-to-app funnels, unlocking new revenue streams, and shaping the future of web monetization strategies. You will discover: 📌 The fundamentals of web monetization and its importance for apps. 📌 Proven strategies for optimizing web-to-app funnels to grow revenue. 📌 The role of Paddle in simplifying web monetization and its unique offerings. 📌 Ethical considerations in web monetization and how to address them effectively. Learn More: Explore Paddle – a powerful payment CRM with billing and operational benefits. https://www.paddle.com/ Book a consultation call: https://calendly.com/appmasters-alok/30min Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ Get training, coaching, and community: https://appmastersacademy.com/ ********************************************* SPONSORS Looking for the best alternative to Firebase Dynamic Links? The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links. With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy. Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline. Go to appmasters.com/airbridge. ********************************************* Follow us: YouTube: AppMasters.com/YouTube Instagram: @App Masters Twitter: @App Masters TikTok: @stevepyoung Facebook: App Masters *********************************************
1 Feb 1h

Maximize App Revenue with Web2App Funnel Strategies
In this interview, we’ll explore the power of web monetization and its potential to enhance your app’s acquisition, retention, and monetization by creating new revenue streams. We’re joined by Lucas Lovell, VP of Product at Paddle, a leading payments infrastructure company that helps digital software businesses grow revenue and streamline operations. With extensive experience in SaaS, fintech, and entrepreneurship, Lucas brings invaluable expertise in addressing revenue challenges faced by software businesses worldwide. He will share actionable insights on optimizing web-to-app funnels, unlocking new revenue streams, and shaping the future of web monetization strategies. You will discover: 📌 The fundamentals of web monetization and its importance for apps. 📌 Proven strategies for optimizing web-to-app funnels to grow revenue. 📌 The role of Paddle in simplifying web monetization and its unique offerings. 📌 Ethical considerations in web monetization and how to address them effectively. Learn More: Explore Paddle – a powerful payment CRM with billing and operational benefits. https://www.paddle.com/ Book a consultation call: https://calendly.com/appmasters-alok/30min Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ Get training, coaching, and community: https://appmastersacademy.com/ ********************************************* Follow us: YouTube: AppMasters.com/YouTube Instagram: @App Masters Twitter: @App Masters TikTok: @stevepyoung Facebook: App Masters *********************************************
1 Feb 58min

App Masters Greatest Hits: Episode 4 with Christian Calderon from Ketchapp
Get ready to explore the stories behind some of the most iconic and innovative apps that have shaped the mobile landscape! We’re here with App Masters Greatest Hits—a 10-episode series where we’ll journey back in time to uncover the successes, challenges, and game-changing moments that made these apps truly distinguished. In this episode, we’re joined by a Christian Calderon, ex-advisor of Ketchapp - mobile game studio, In this episode, you’ll discover: ✔️ What defines casual, mid-core, and hardcore games ✔️ The secrets behind successful soft launches and market strategies ✔️ How to leverage user metrics for maximum game success Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ Get training, coaching, and community: https://appmastersacademy.com/ Get your app audited: https://appmasters.com/audit/ ********************************************* Follow us: YouTube: AppMasters.com/YouTube Instagram: @App Masters Twitter: @App Masters TikTok: @stevepyoung Facebook: App Masters *********************************************
30 Jan 39min

7 Favorite App Growth Case Studies of 2024 (And What You Can Learn From Them)
Here are the top lessons we learned in 2024 and how you can apply them in your app business. From mastering ASO to maximizing the potential of Meta Ads without overspending, these 7 case studies are filled with actionable insights that you can apply today. 🔥 👉🏻 Here’s what you’ll learn: ✅ How we took an app making $300 a month to $92,000 in all of 2024 ✅ The ASO strategy that helped one client go from $70,000 to $200,000 a month in sales ✅ The surprising discovery about measuring the effectiveness of Meta Ads ✅ How we successfully took an app from zero to a 5-figure exit Watch now and kickstart your journey to six-figure growth in 2025! 🚀 Book a consultation call: https://calendly.com/appmasters-alok/30min Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ Get training, coaching, and community: https://appmastersacademy.com/ ********************************************* SPONSORS Looking for the best alternative to Firebase Dynamic Links? The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links. With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy. Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline. Go to appmasters.com/airbridge. ********************************************* Follow us: YouTube: AppMasters.com/YouTube Instagram: @App Masters Twitter: @App Masters TikTok: @stevepyoung Facebook: App Masters *********************************************
28 Jan 21min

Unlock Your App Growth with AI & Inclusive Marketing
In this interview, we’ll explore how leveraging AI and inclusive marketing can revolutionize your app’s growth strategy. We’re joined by Jedidah, a marketing leader with over a decade of experience driving demand, adoption, and engagement for software, SaaS, and AI products. Jedidah has made a remarkable impact across industries such as productivity tech, HR, finance, and education through innovative marketing strategies and go-to-market plans. She will share invaluable insights into AI’s transformative role and the crucial importance of inclusivity in shaping future app marketing strategies. You will discover: 📌 The impact of AI on app marketing and how to leverage it. 📌 Trends, benefits, and challenges of inclusive marketing for apps. 📌 Actionable tips for integrating AI and inclusivity into your app growth strategy. Learn More : Women and AI is a non-profit that celebrates and empowers women in AI, highlighting their contributions and inspiring future generations of AI professionals: https://www.womenandai.com/ The Community Bots is a non-profit that offers STEM robotics training to young women and girls in underserved communities, empowering them to pursue education and create mobile apps. https://communitybots.org/ Book a consultation call: https://calendly.com/appmasters-alok/30min Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ Get training, coaching, and community: https://appmastersacademy.com/ ********************************************* SPONSORS Looking for the best alternative to Firebase Dynamic Links? The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links. With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy. Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline. Go to appmasters.com/airbridge. ********************************************* Follow us: YouTube: AppMasters.com/YouTube Instagram: @App Masters Twitter: @App Masters TikTok: @stevepyoung Facebook: App Masters *********************************************
25 Jan 1h 17min

Unlock Your App Growth with AI & Inclusive Marketing
In this interview, we’ll explore how leveraging AI and inclusive marketing can revolutionize your app’s growth strategy. We’re joined by Jedidah, a marketing leader with over a decade of experience driving demand, adoption, and engagement for software, SaaS, and AI products. Jedidah has made a remarkable impact across industries such as productivity tech, HR, finance, and education through innovative marketing strategies and go-to-market plans. She will share invaluable insights into AI’s transformative role and the crucial importance of inclusivity in shaping future app marketing strategies. You will discover: 📌 The impact of AI on app marketing and how to leverage it. 📌 Trends, benefits, and challenges of inclusive marketing for apps. 📌 Actionable tips for integrating AI and inclusivity into your app growth strategy. Learn More : Women and AI is a non-profit that celebrates and empowers women in AI, highlighting their contributions and inspiring future generations of AI professionals: https://www.womenandai.com/ The Community Bots is a non-profit that offers STEM robotics training to young women and girls in underserved communities, empowering them to pursue education and create mobile apps. https://communitybots.org/ Book a consultation call: https://calendly.com/appmasters-alok/30min Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ Get training, coaching, and community: https://appmastersacademy.com/ ********************************************* Follow us: YouTube: AppMasters.com/YouTube Instagram: @App Masters Twitter: @App Masters TikTok: @stevepyoung Facebook: App Masters *********************************************
25 Jan 1h 16min