B2C Lead Generation

This week we are joined by an anonymous lead generator who is going to open the kimono on some of the subjects people never speak about… We discuss some of the ways lead sellers "get around" tech, why...

15 Sep 202328min

This week, we answer questions put forward by you, the listeners. Having posted out a survey the week before we work through the results and answer your questions in this episode.

8 Sep 202332min

In this episode we’re going to be looking at lead buying through the perspective of brands who haven’t yet started, and explain why lead buying needs to be a key tactic of their overall marketing stra...

1 Sep 202329min

In this podcast we set out a framework for buying leads, better. Follow these 10 steps to transform your lead buying and massively improve your ROI. The best thing is, we estimate less than 5% of comp...

11 Aug 202333min

We look at how important it is for brands to respect and properly manage the data of their consumers, from both a moral and performance-focused sense. We also tell a few stories about sludge, a curiou...

28 Jul 202334min

We dive deep into the tech used by contract centres. How can it be used to transform your lead buying and sales? What does the future of the model look like with AI? Why does agents needing a glass of...

21 Jul 202352min

We're still living in an age where people are measuring volume of data over the engagement they have with their prospects.In this episode we dig into why this mentality still persists, what causes it,...

14 Jul 202320min

In this podcast Oliver Kenyon from ConversionWise returns to the show to help you master high-converting landing pages. This show is packed full of tips and tactics to increase conversion rates on you...

7 Jul 202347min