Bootstrapped Web
Brian Casel (@casjam) and Jordan Gal (@jordangal) share their raw and real behind-the-scenes of their entrepreneur journeys. From bootstrapping software startups to raising money to selling and exiting businesses, to growing teams and the emotional rollercoaster that is startup life. It's all here in Brian and Jordan's weekly(ish) updates.

Episoder(171)

Prompt Engineering

Prompt Engineering

Launch week.  AI demos.  Prompt engineering.  Help docs.  Product marketing.  New feature prep.  B2B vs. B2C strategies.  Coastal living.  Mainstream AI. Connect with Brian: Brian's Product Consultan...

7 Jun 202459min

Build in public

Build in public

Troubleshooting back pain.  "Early access" vs. "Sign up".  Build (or brag) in public.  Bootstrapping via consulting.  Starter app templates.  The AI voice space.  No-BS marketing.  Working outside. Co...

31 Mai 20241h 8min

Launch and learn

Launch and learn

Shady domain brokers.  Cooling off on product ideas.  Pricing questions.  High vs. low volume funnels.  Launch and learn.  Conflicting realities.  Deadlifts.  Summer travel. Connect with Brian: Brian...

24 Mai 202456min

AI Products

AI Products

GPT-4o.  Sleepless nights.  Product idea excitement.  Self-serve funnels.  Keeping calm before the storm.  Selling to small business.  Knicks in 6? The David Park Tweet that Jordan referenced. Connect...

17 Mai 202458min

Product Hunting

Product Hunting

No, we're not talking about Product Hunt (the website) today.  This one's about:Hunting for new product ideas.  Categories in AI.  Finding a partner.  Divesting in audience.  Hobbies. Attention diets....

10 Mai 202456min

Startup Names

Startup Names

Choosing a name. YouTube experiments. SEO. Reaching a foreign industry. Branding exercise. The New York Knicks. Connect with Jordan: Jordan's company, Rally Jordan on Twitter: @jordangal Jordan on Th...

3 Mai 202453min

Entrepreneurial Seasons

Entrepreneurial Seasons

Protyping with AI.  Burnout aftermath.  Validation theories that need retiring.  Go-to-market.  MVP speed.  SaaS UI components as a service.  Kitchen Reno.  Passover.  Knicks Games. Connect with Brian...

26 Apr 202456min

Not Selling to SaaS

Not Selling to SaaS

Email for SaaS.  Selling to Main Street.  AI in the real world.  Offloading customer support.  UI/UX consultancy pricing.  YouTube experimentation.  Vacation guilt.  Kitchen renovations. Connect with ...

19 Apr 202446min

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