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In this brand strategy crash course, you’ll learn 21 actionable brand-building process steps to build a brand from scratch, ready to go to market. 👉 Learn more: https://brandmasteracademy.com/brand-...
24 Nov 202228min

240 | Zapier Rebrand: Associations, Symbolism & The Ukraine War
In February 2022, on the eve of the Zapier rebrand launch, Russia invaded Ukraine. To avoid oppressive associations, their strategists had big decisions to make. 👉 Learn more: https://brandmasteracad...
16 Nov 202243min

239 | Learn Brand Strategy In 17 Minutes (2022 Crash Course)
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10 Nov 202218min

238 | STP Marketing Explained (Segmentation, Targeting & Positioning Examples)
Learn what the STP marketing model is with segmentation, targeting & positioning examples and as a brand case study. 👉 Learn more: https://brandmasteracademy.com/brand-master-podcast/ By the end of ...
3 Nov 202211min

237 | How To Reposition A Brand (6-Step Strategy Process)
Learn how to reposition a brand with the 6-step brand strategy process. 👉 Learn more: https://brandmasteracademy.com/brand-master-podcast/ By the end of this video, you’ll have a 6-step repositioning...
27 Okt 20229min

236 | What Is Brand Repositioning? (+ Top Strategy Examples)
Learn what brand repositioning is in marketing with top brand strategy examples. 👉 Learn more: https://brandmasteracademy.com/brand-master-podcast/ By the end of this video, you’ll understand what a ...
21 Okt 202212min

235 | 7 Best Brand Voice Examples (Tones Of Unique Brands)
Discover 7 Best Brand Voice Examples and Tones from some of the most memorable and unique brands in the world. 👉 Learn more: https://brandmasteracademy.com/brand-master-podcast/ By the end of this v...
6 Okt 202211min

234 | Peter Wilken - Define Your Brand DNA With Strategy Tools Tips
Learn how to define your brand DNA with strategy tools from award-winning brand strategist Peter Wilken, author of Dim Sum Strategy. 👉 Learn more: https://brandmasteracademy.com/brand-master-podcast/...
28 Sep 202253min



















