Brand Master Podcast

Brand Master Podcast

The Brand Master Podcast is a show dedicated to helping branding professionals and entrepreneurs to build brands using strategy, psychology, and creative thinking. Branding is far more than aesthetics. To build a brand that connects you need positioning, brand personality, a human persona and brand voice, communication and messaging frameworks, storytelling techniques. All of this and more are covered right here, through actionable tips, techniques, and systems. If you want to brand like a master, the brand master podcast will show you how. For more brand strategy resources visit www.brandmasteracademy.com

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Episoder(312)

128 | What Is Brand Consulting? (Become A Brand Consultant)

128 | What Is Brand Consulting? (Become A Brand Consultant)

By the end of this episode, you’ll know what brand consulting is and how you can offer branding services as a consultant.  👉 Learn more: ⁠https://brandmasteracademy.com/brand-master-podcast/⁠  First,...

22 Jul 20216min

127 | 10 Brand Identity Design Elements For Strategic Branding

127 | 10 Brand Identity Design Elements For Strategic Branding

By the end of this episode, you’ll know the 10 critical brand identity design elements you need to include in your strategic brand development.  👉 Learn more: ⁠https://brandmasteracademy.com/brand-ma...

20 Jul 202112min

126 | 15 Tips To Scale Your Branding Agency (And Get More Clients)

126 | 15 Tips To Scale Your Branding Agency (And Get More Clients)

By the end of this episode, you’ll have the processes to grow and scale your branding agency and find better clients.  👉 Learn more: ⁠https://brandmasteracademy.com/brand-master-podcast/⁠  First, we’...

17 Jul 202114min

125 | Brand Management Principles For Business Growth

125 | Brand Management Principles For Business Growth

By the end of this episode, you’ll understand the brand management principles for successful business growth to manage your own brand effectively.  👉 Learn more: ⁠https://brandmasteracademy.com/brand...

13 Jul 20217min

124 | Why Spend Budget on Brand Strategy? (Before Design & Marketing)

124 | Why Spend Budget on Brand Strategy? (Before Design & Marketing)

By the end of this episode, you’ll understand why it’s so important to invest your budget in brand strategy before marketing and design to avoid wasting your funds.  First, you’ll learn how I struggle...

10 Jul 20219min

123 | What Is Brand Dilution? (+ Example of Brand Extension)

123 | What Is Brand Dilution? (+ Example of Brand Extension)

By the end of this episode, you’ll understand what brand dilution which will give you perspective on exactly who your audience exists for which can be used as a compass for strategic decisions.  👉 Le...

8 Jul 20217min

122 | Create A Brand Identity Design [Brand Strategy Process]

122 | Create A Brand Identity Design [Brand Strategy Process]

By the end of this episode, you’ll have a process to create a brand identity design from a brand strategy so you can design a strategic brand that captures meaning.  👉 Learn more: ⁠https://brandmaste...

3 Jul 20217min

121 | What is Umbrella Branding? (Example of Brand Architecture Strategy)

121 | What is Umbrella Branding? (Example of Brand Architecture Strategy)

By the end of this episode, you understand what umbrella branding is and how it works as a strategy within brand architecture.  👉 Learn more: ⁠https://brandmasteracademy.com/brand-master-podcast/⁠  F...

1 Jul 20217min

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