Build with Leila Hormozi

"I realized after really taking time and sitting with myself that it didn't align with my values." Today, Leila (@LeilaHormozi) shares with us a decision-making framework that has earned them between $20 and $30 million every year for the past four years. She explains the concept of sunk cost versus opportunity cost and how it helped them make a life-changing decision.Welcome to Build where we talk about the lessons I have learned in scaling big businesses, gaining millions in sales, and helping our portfolio companies do the same. Buckle up, because we’re creating an unshakeable business.Timestamps:(1:47) - Realized it didn't align with values, just image-based(2:54) - Passionate about helping people transform, but business side was difficult(3:27) - Emotional breakdown, crying every day for 2 months(4:01) - Made decision based on sunk vs. opportunity costs(9:05) - Focus on opportunity cost, write it down, take emotions outFollow Leila Hormozi’s Socials:LinkedIn | Instagram | YouTube | Twitter | Acquisition

18 Jul 202310min

"Trust is built through a diversity." Today, Leila (@LeilaHormozi) shares with us the importance of onboarding in retaining employees and shares the five common mistakes to avoid. By implementing the five Cs of onboarding, companies can improve their employee retention rates.Welcome to Build where we talk about the lessons I have learned in scaling big businesses, gaining millions in sales, and helping our portfolio companies do the same. Buckle up, because we’re creating an unshakeable business.Timestamps:(4:46) - 1st Mistake: Lack of pre-onboarding(5:51) - 2nd Mistake: Insufficient communication with hiring manager(7:21) - 3rd Mistake: Lack of structure during onboarding(8:29) - 4th Mistake: Unclear expectations(9:55) - 5th Mistake: Don't have a feedback loop(11:50) - 5 C’s Framework: Compliance, Clarity, Culture, Connection, & CheckbackFollow Leila Hormozi’s Socials:LinkedIn | Instagram | YouTube | Twitter | Acquisition

13 Jul 202317min

"I don't think you need to be a hundred percent different and be first to market and completely create your own category in order to win." Today, Leila (@LeilaHormozi) shares with us the three worst pieces of advice given to entrepreneurs. She also suggests taking calculated risks and offering more value than competitors in order to succeed in business.Welcome to Build where we talk about the lessons I have learned in scaling big businesses, gaining millions in sales, and helping our portfolio companies do the same. Buckle up, because we’re creating an unshakeable business.Timestamps:(1:58) - 1st worst advice: First to market is not necessary for success(4:24) - 2nd worst advice: Unique product or service is not essential(6:37) - 3rd worst advice: Entering a market with no competition is unwiseFollow Leila Hormozi’s Socials:LinkedIn | Instagram | YouTube | Twitter | Acquisition

11 Jul 202310min

"You're letting fear dictate your thoughts and your feelings.” Today, Leila (@LeilaHormozi) shares insights on her journey from starting a personal training business to building a successful company. She discusses the importance of emotional discipline and competence hierarchy in entrepreneurship.Welcome to Build where we talk about the lessons I have learned in scaling big businesses, gaining millions in sales, and helping our portfolio companies do the same. Buckle up, because we’re creating an unshakeable business.Timestamps:(2:17) - Value first, money secondary, matching both(6:47) - 4 stages: Wantrepreneur, Starter, Producer, Master(12:16) - Effort decreases with experience(17:12) - Accept negative feelings as normal, it’s part of the journey(20:13) - Consistency in discipline leads to consistent business results(24:45) - Focus on one thing, tactical download for improvementFollow Leila Hormozi’s Socials:LinkedIn | Instagram | YouTube | Twitter | Acquisition

6 Jul 202326min

"The right operators... would never come in and bombard a company with systems." Today, Leila (@LeilaHormozi) discusses the role of an operator in scaling a business and the common misconception that an operator is only responsible for implementing systems and processes. She emphasizes the importance of finding an operator who can drive revenue, innovate culture, and filter information effectively.Welcome to Build where we talk about the lessons I have learned in scaling big businesses, gaining millions in sales, and helping our portfolio companies do the same. Buckle up, because we’re creating an unshakeable business.Timestamps:(1:02) - Operator scales business with systems and people(2:22) - Operator drives revenue, innovates culture, filters information(4:35) - Good operators don't bombard with systems and SOPs(5:07) - Operators should drive revenue, not manage back office(8:40) - Operators build amazing teams & grow businessesFollow Leila Hormozi’s Socials:LinkedIn | Instagram | YouTube | Twitter | Acquisition

4 Jul 202310min

"Your brand is what differentiates your product, not the product itself." Today, Leila (@LeilaHormozi) identifies the top five mistakes that personal brands make when building a business. She emphasizes the importance of centralized oversight, protecting brand integrity, and focusing on the brand as the competitive moat.Welcome to Build where we talk about the lessons I have learned in scaling big businesses, gaining millions in sales, and helping our portfolio companies do the same. Buckle up, because we’re creating an unshakeable business.Timestamps:(3:30) - Not building a brand for money(5:26) - Mistake #1: Trying to be both talent and CEO(8:14) - Mistake #2: Building multiple businesses instead of product lines(12:59) - Mistake #3: Slinging sh*t(15:12) - Mistake #4: Misidentifying success source(17:52) - Mistake #5: Outsourcing the core machineFollow Leila Hormozi’s Socials:LinkedIn | Instagram | YouTube | Twitter | Acquisition

29 Jun 202321min

“It's a chance to prove to myself why I can do this.” Today, Leila (@LeilaHormozi) shares the importance of setbacks in achieving long-term success and how seeking out imperfect circumstances can help prove one's capabilities. She also shares personal examples and strategies for intentionally making oneself uncomfortable to gain confidence and overcome short-term adversity.Welcome to Build where we talk about the lessons I have learned in scaling big businesses, gaining millions in sales, and helping our portfolio companies do the same. Buckle up, because we’re creating an unshakeable business.Timestamps:(1:25) - Setbacks are necessary for long-term success.(2:34) - Seek out imperfect circumstances to cement new belief.(5:09) - Willingness to suck is required to create success and setbacks.Follow Leila Hormozi’s Socials:LinkedIn | Instagram | YouTube | Twitter | Acquisition

27 Jun 20235min

"The gap between where you are and where you want to be in your business is the amount of hard conversations you're willing to have." Today, Leila (@LeilaHormozi) shares with us the framework for effective communication. By establishing tone, eliminating assumptions, explaining the problem, emphasizing the impact, estimating the severity, and following up with a plan of action, you can provide clarity and ensure that the conversation is productive.Welcome to Build where we talk about the lessons I have learned in scaling big businesses, gaining millions in sales, and helping our portfolio companies do the same. Buckle up, because we’re creating an unshakeable business.Timestamps:(0:46) - No one is good at having hard conversations.(2:17) - Difference between short-term discomfort and long-term harm.(4:52) - Understanding the Six E’s Framework.(9:21) - Executing the Four A’s Framework.(12:58) - 3 things to alleviate conversation debt.Follow Leila Hormozi’s Socials:LinkedIn | Instagram | YouTube | Twitter | Acquisition

22 Jun 202316min