The Illusion of Safety: Freelance vs. Full-Time Copywriting (Episode 23)
Deciding to go freelance instead of working a traditional 9–5 can be incredibly anxiety inducing. In this episode, Nicki and Kate discuss how job safety is an illusion and the only way to truly be “sa...
21 Apr 202124min
Why Every Copywriter MUST Have an Online Portfolio (Episode 22)
Sitting down and knocking out a portfolio site can be a daunting task, but completing it will inevitably move your business forward. In this episode Nicki and Kate discuss why it is imperative for ev...
14 Apr 202131min
Laser Copy Coaching: Refining Pitches, Finding Focus, and Adding Companies to Your Pitch List
In this episode, three CCA students each sit down with Nicki and Kate to ask their most pressing questions. These 10-minute laser coaching sessions are designed to help students overcome their biggest...
9 Apr 202144min
How Copywriters and Designers Work Together with Yoav Broum (Episode 21)
We talk so much in the Comprehensive Copywriting Academy, and as copywriters in general, about what it's like to collaborate with a designer, when to collaborate with a designer, and how to collabora...
7 Apr 202137min
Changing Careers to Become a Copywriter: Adele's Story (Episode 20)
Adele joined the CCA in July 2020 when she decided to make a career change after burning out in the public sector. Nicki originally talked with Adele in the Fall of 2020 to hear about her journey to c...
31 Mar 202142min
The Number One Copywriting Spec Ad Mistake (Episode 19)
Spec ads are one of the most important tools copywriters have to show their abilities to potential clients. Not only do spec ads show that you can write great copy and how you strategize your work, bu...
24 Mar 202121min
How to Land Your First Copywriting Clients--Without Experience (Episode 18)
You might be thinking, “Land clients without experience? You are crazy!” But there is a valuable tool to show your potential clients what you can do, even if you have never had a paying client before:...
17 Mar 202117min
How to Set Your Copywriting Rates (Episode 17)
Everybody hates pricing their services. That's because there is no exact science for pricing your services. There's no perfect formula that is going to work every time and be exactly right. It's as mu...
10 Mar 202136min
