Build Your Copywriting Business

There are certain questions you're going to get asked as a copywriter, around the holidays or otherwise. Make sure you're prepared with your responses to 5 of the most common questions friends and family are sure to ask! In episode 5 of this 5-part series, we'll give you various answers you can use to navigate the "working with family and friends" conundrum. Whether you want to do work with relatives—but not for free!—or avoid working with them all together, you'll have exact scripts you can use to navigate this tricky question. --------------- Mentioned in the Episode 3 Ways to Deal With Friends and Family Copywriting Rates Related Links Ep. 106: To Pitch or Not to Pitch Clients This Holiday Season? --------------- Get Free Copywriting Training here

27 Nov 202413min

There are certain questions you're going to get asked as a copywriter, around the holidays or otherwise. Make sure you're prepared with your responses to 5 of the most common questions friends and family are sure to ask! In episode 4 of this 5-part series, you'll be able to correct the narrative that AI is crushing copywriting—because despite what your nephew Tyler thinks, it's very much not. Instead, you'll be able to explain to him what AI can and can't do, including how it's a valuable tool for copywriters. --------------- Mentioned in the Episode Ep. 96: Artificial Intelligence Copywriting: Do You Need to Worry? Related Links Ep. 106: To Pitch or Not to Pitch Clients This Holiday Season? --------------- Get Free Copywriting Training here

27 Nov 20246min

There are certain questions you're going to get asked as a copywriter, around the holidays or otherwise. Make sure you're prepared with your responses to 5 of the most common questions friends and family are sure to ask! In episode 3 of this 5-part series, we're navigating the well-meaning, but often inappropriately asked, "how much are ya even making?!" question. Because so many other writing professions *don't* pay well, our friends and family are often worried that pursuing copywriting will put us in a similar position: struggling to pay the bills. But as you likely know, copywriters don't fall into this bucket. Here's how to answer this question, whether you're comfortable telling your grandfather exactly what you're making, or you simply want to correct this bit of misinformation so many people have been taught to believe. --------------- Mentioned in the Episode Ep. 25: How Much Can a Copywriter Earn? Related Links Ep. 106: To Pitch or Not to Pitch Clients This Holiday Season? --------------- Get Free Copywriting Training here

27 Nov 20245min

There are certain questions you're going to get asked as a copywriter, around the holidays or otherwise. Make sure you're prepared with your responses to 5 of the most common questions friends and family are sure to ask! In episode 2 of this 5-part series, we've got your answer for dispelling the myth that freelancing is inherently risky. It's actually much *safer* than a full-time job. Get ready to blow your friends' and relatives' minds. 🤯 --------------- Mentioned in the Episode BONUS Laser Coaching: Breaking the Feast or Famine Cycle, Nailing a Discovery Call, and Getting Replies on Pitches Related Links Ep. 106: To Pitch or Not to Pitch Clients This Holiday Season? --------------- Get Free Copywriting Training here

27 Nov 20246min

There are certain questions you're going to get asked as a copywriter, around the holidays or otherwise. Make sure you're prepared with your responses to 5 of the most common questions friends and family are sure to ask! In episode 1 of this 5-part series, we're covering how to answer the age-old question: "what do you even do?!" Pro tip: don't just say, "I'm a copywriter," unless you want to explain how it's not a "copyrighter." Listen now to hear what you should say instead. --------------- Mentioned in the Episode What Is Copywriting? Related Links Ep. 106: To Pitch or Not to Pitch Clients This Holiday Season? --------------- Get Free Copywriting Training here

27 Nov 20245min

The title of this podcast episode might sound dramatic, but it’s 100% true. There are copywriting experts touting this strategy. It’s so incredibly risky and, well, Nicki and Kate don’t want this strategy to put your copywriting success at risk. Because this strategy sounds good. The idea is that, if you can get your copywriting portfolio to show up in search results when people Google “copywriters” or copywriting in your specific area, then clients will just come to you. That sounds great, doesn’t it? But here’s the thing: you can’t rely on SEO for landing clients. On this episode of the Build Your Copywriting Business podcast, Nicki and Kate both get a little fiery. Because this strategy is truly dangerous. It’s a recipe for not hitting your copywriting goals. Listen now to hear why this strategy is such a bust and where you should focus your time instead. --------------- Mentioned in the Episode Ep. 5: Why Choosing a Copywriting Niche is Terrible AdviceEp. 10: Your Ideal Clients Want You to Pitch Them Related Links SEO Copywriting Guide for Search Result Ranking SuccessEp. 93: The SEO Copywriting MythSEO Copywriting & Strategy 101: How to Write SEOEp. 84: When to Break the Copywriting Niche Rule --------------- Get Free Copywriting Training here

20 Nov 202425min

We’ve talked a lot about boundaries. You know they’re important … … but how are you with enforcing your boundaries? It’s all too easy to let those boundaries slide.  And the message your sending when you set a boundary, but don’t enforce it, is that none of your boundaries mean anything. Brutal, but true. On this episode of the Build Your Copywriting Business podcast, Nicki and Kate are sharing their best tips—from both the copywriter and client perspective—on how you can more easily set and stick to your boundaries. We all want our clients to like us and respect our work. But respecting us as professionals requires us to enforce those boundaries—even though we’re not raised to advocate for ourselves and say, “No, that’s not okay.” Doing that can make us uncomfortable. But it’s essential to your success—and your sanity. --------------- Mentioned in the Episode Episode 134: Keep Copywriting Fun: 3 Must-Implement Business Boundaries Related Links Setting Boundaries as a CopywriterWhat Are Your Copywriting Business Rules? --------------- Get Free Copywriting Training here

13 Nov 202423min

Ever set your mind to make a change (like, oh, say buying a course?), ready to dig in and go full steam ahead and then … … find life getting in the way? That was the start of Crystal’s journey. But, she kept seeing fellow Comprehensive Copywriting Academy students posting wins in the student-only Facebook group. She knew life was always going to get in the way—and change was always going to feel uncomfortable. So, two years later, she’s back with tactics she’s learned from her PhD program in Applied Behavior Analysis—and she’s sharing them with us. On this episode of the Build Your Copywriting Business podcast, Kate and Nicki had the privilege to chat withe Comprehensive Copywriting Academy student Crystal about her story.  Plus, she’s sharing her top tips for making progress on even your biggest goals—even when life gets in the way. --------------- Mentioned in the Episode Streaks AppJulia Cameron’s “The artist’s way” Related Links Episode 158: Set Your Future Self Up for Success Right NowEpisode 143: Business Builder or Time Waster?When You Need to Get Down to Work: The 5 Second Rule --------------- Get Free Copywriting Training here

6 Nov 202427min