Chris Malta's EBiz Insider Podcast

Picture this. You walk into a store, and instead of neatly arranged aisles, there's just a massive pile of random stuff. Shoes, canned beans, yoga mats, power drills; just one giant, chaotic heap. Be ...

5 Feb 20255min

Let's talk about words. Not just any words, but the kind that actually make people stop, pay attention, and, more importantly, buy. Be sure to Subscribe to the Show! Find much more TRUTH about ECommer...

5 Feb 20256min

Alright, let's get into something that most people don't even think about when they're setting up an online store; color. Yeah, color. Not just making things "look nice" or picking your favorite shade...

5 Feb 20257min

We need to have a conversation about persuasion. Not the sleazy, used-car-salesman type, but the real kind; the kind that's been shaping human decisions since the first merchant set up shop in a marke...

5 Feb 20255min

The internet is packed with people trying to sell you a dream. "Start an online business! Work from the beach! Make six figures in your sleep!" Sounds amazing, right? Except, that's not how any of thi...

5 Feb 20256min

Some people think running an eCommerce business is all about big moves; huge product launches, massive ad campaigns, and game-changing strategies. But let's be real. It's not those big, flashy moments...

5 Feb 20256min

Have you ever walked into a store and felt like you've seen the same five products a hundred times before? Like, how many different phone chargers does the world really need? Well, that same thing hap...

5 Feb 20256min

This is one of the biggest mental traps people fall into in online sales. The sunk cost fallacy. You ever keep dumping money, time, or effort into something that's clearly going nowhere just because y...

5 Feb 20254min