The King of Advertorials, with Justin Brooke
Our guest today is famous in digital marketing circles as an online advertising expert. His name is Justin Brooke and I’m so happy he can join us. Justin is the founder of Adskills, a great training c...
7 Mar 202233min
Getting A Piece of the Action, with Jason Moffatt
In just about every copywriter’s life, there comes a time when you ask yourself, “Why on God’s green Earth are all my clients making money hand over fist, day after day, month after month — and I jus...
28 Feb 202235min
Warming Up To Write Copy
One reason it's hard to write copy is when you start out, you've got so much in front of you, it can seem overwhelming. Not only that, but just one you get in the groove for writing copy for one part ...
21 Feb 202230min
Advertising Cheat Codes, with Nathan Fraser
Whether you’re running a business or running someone else’s Facebook advertising for them, it always seems like there are a million things to keep track of as far as advertising is concerned. No doubt...
14 Feb 202227min
How to COMPLETE Long Copy Projects
Today, let’s talk about staying with big copy projects, once you get started. You know, they say “begun is half done.” That’s true, but then there’s the other half, and that’s where we run into troubl...
7 Feb 202232min
Bond Halbert’s Copywriting Secrets, Part 2
We’re back with the legendary Bond Halbert, who I am proud to call my friend. On the last show, Bond talked about better ways to get started in copywriting. On today’s show, Bond will share with us so...
31 Jan 202243min
Bond Halbert’s Copywriting Secrets
We’re so lucky to have Bond Halbert on the show today. Bond is my friend and has been a great supporter, professionally, for years. Bond’s father, of course, was the famous copywriter Gary Halbert, a...
24 Jan 202229min
MacArthur Genius Creativity Secrets - For Copywriters
Every year, between 20 and 30 lucky people get a phone call that goes something like this: "Congratulations! The MacArthur Foundation has determined that you are a GENIUS, and we'd like to send you so...
17 Jan 202227min
