Tips for How to Prototype a Service: Ilya Prokopoff
How do you prototype designing something that isn’t tangible, like a service?In this Creative Confidence Series webcast, IDEO Partner and Managing Director Ilya Prokopoff and IDEO U Managing Director ...
8 Des 201728min
IDEO’s Chief Creative Officer on Inspiring Creative Work: Paul Bennett
We spoke with Paul Bennett about what he sees as cornerstones of creative leadership, how to catalyze people toward action, and his no fear attitude toward delving into the void—aka darker more challe...
25 Okt 201742min
How Google & IDEO Foster Creativity: Frederik Pferdt & Tim Brown
Curious about what makes a successful, innovative team, Google led a two-year research project with 280 teams. They found only one distinction between innovative and non-innovative teams—psychological...
30 Sep 201734min
How to Create Change in Your Organization: Bryan Walker
Designing for change is about helping leaders transform their organizations’ cultures and businesses in pursuit of innovation, adaptability, and impact. Join IDEO Partner and Managing Director Bryan W...
27 Sep 201742min
Adventures in Storytelling & Sailing: IDEO U Alum Jennifer Massaro
After two years of sailing 15,000 miles around the globe with her husband and seven-year-old son, Jennifer Massaro returned home with a new perspective and a story to share. Armed with her desire to c...
23 Aug 201743min
An Introduction to Design Thinking: David Kelley
Design thinking is a mindset (almost a way of life). It opens you up to new directions and perspectives. And the more you exercise the design thinking muscle, the better you get at it. Each time you e...
31 Jul 201744min
Design Thinking in Healthcare: Silvia Vergani & Danielle Schlosser
In our Creative Confidence Series chat with IDEO Design Researcher Silvia Vergani and Principal Research Scientist at Verily Life Sciences Danielle Schlosser, we discussed the challenges and opportuni...
25 Jul 201741min
How to Prototype a Business: Joe Gerber
In our Creative Confidence chat with IDEO CoLab Co-Managing Director Joe Gerber, we explor the world of business prototyping. In his early days as a Business Designer at IDEO, Joe noticed that experim...
25 Mai 201745min
