eCommerce MasterPlan

eCommerce MasterPlan

Trying to work out how to acquire more customers?

Need to improve customer retention?

Or just looking for some reassurance you’re on the right track?

That’s what the eCommerce MasterPlan is here for.

Every week we interview an e-Commerce business person (owner, manager or marketer) with a fascinating insight into successful online retailing.

Their business might be a UK mail order retailer, an online-only store from Australia, or a brick and clicks business from the USA – but every one of them is doing something we can all learn from.

Many of our guests are using Shopify & Klaviyo, but we also have guests using Wix, Bigcommerce, Woocommerce, Omnisend and Magento. So you're sure to find an episode that directly helps YOU.


Listen for advice on what to do next, the reassurance you’re heading in the right direction and all the inspiration you need to grow your eCommerce business without losing your life in the process!

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Episoder(627)

Maxwell Scott Bags' William Forshaw discusses international, and the power of a luxury brand

Maxwell Scott Bags' William Forshaw discusses international, and the power of a luxury brand

William Forshaw is the founder of Maxwell Scott Bags – a luxury English brand that is an online only retailer, with a wholesale arm. Their turnover is just over £1 million, about 500 customers per mon...

12 Okt 201534min

MyArtGallery.ie's Kritika Ashok talks rebrands, switching from B2B to B2C

MyArtGallery.ie's Kritika Ashok talks rebrands, switching from B2B to B2C

Kritika Ashok is our first Irish guest. She runs Ireland’s MyArtGallery.ie with the simple goal to offer the customer “the art you love at a price that suits you”. Selling a mixture of original pieces...

5 Okt 201530min

Wet Shave Club's Rohan Gilkes talks subscriptions, social media turningover $350,000 in year 1

Wet Shave Club's Rohan Gilkes talks subscriptions, social media turningover $350,000 in year 1

Rohan Gilkes runs WetShaveClub.com which is about bringing back the manly ritual of traditional shaving. It is an online only business with a strong subscription side. They have a tribe of 20,000 and ...

28 Sep 201529min

Miso Tasty's Bonnie Chung chats about getting to 1,000 regular customers in under 2 years

Miso Tasty's Bonnie Chung chats about getting to 1,000 regular customers in under 2 years

Bonnie Chung runs the Shopify site Miso Tasty alongside thriving wholesale distribution. After 3 years researching the best Miso Soup she's now on a mission to bring Miso to the masses. Listen to hear...

21 Sep 201527min

HoneyTree Bespoke's Sebastian Galbraith-Helps discusses personalised stationery business

HoneyTree Bespoke's Sebastian Galbraith-Helps discusses personalised stationery business

Sebastian Galbraith-Helps runs the online only eCommerce business HoneyTreeBespoke.com, with his wife the artist Lizbeth Holstein. HoneyTree is the UK’s leading bespoke stationery boutique, where cust...

14 Sep 201539min

Blacker Yarn's Sue Blacker on celebrating your values and sold out limited editions

Blacker Yarn's Sue Blacker on celebrating your values and sold out limited editions

Sue Blacker runs the Online Only eCommerce business Blacker Yarns, which is the retail side of her yarn spinning mill The Natural Fibre Company. Sue balances production, wholesale and retail to grow h...

7 Sep 201538min

How to find the right Magento Developer with Plums Lingerie's Katherine Salt

How to find the right Magento Developer with Plums Lingerie's Katherine Salt

Katherine Salt runs the Boutique Bricks and Clicks eCommerce business Plums Lingerie. Selling a select luxury range of lingerie, swimwear and silk nightwear. The team of two run the shop and have buil...

31 Aug 201536min

Electric Tobacconist's Pascal Culverhouse on SEO, retailing and getting to 7-figures in 2 years

Electric Tobacconist's Pascal Culverhouse on SEO, retailing and getting to 7-figures in 2 years

Pascal Culverhouse launched Electric Tobacconist in 2013, now well into the second full year Pascal & his team are on track for a 7-figure turnover this year. The Electric Tobacconist is an Online Onl...

24 Aug 201543min

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