
SMS Tips and Best Practices for Black Friday Cyber Monday
118 - Today, Vira is joined by Dan Goldstein, the SMS Partner Manager at Klaviyo. He is passionate about building lasting relationships between agencies, brands and customers through SMS marketing. ...
18 Okt 202245min

5 Abandoned Cart Mistakes That Cost You Thousands
117 - This week Vira’s joined by our special guest, Flowium Client Services Director & Email Marketing Specialist, Cassidy Paulus, to discuss 5 Abandoned Cart mistakes. Research suggests that between...
11 Okt 202231min

Email Marketing Tips to Make 2022 Your Best BFCM Yet
116 - Want to maximize your Black Friday and Cyber Monday (BFCM) as much as possible? In this episode of Email Einstein, Vira Sadlak and Allie Guertin address everything you need to know about email...
4 Okt 202241min

All You Need to Know About RFM Segmentation
115 - This episode is all about RFM segmentation, and how you can utilize it to drive engagement, boost conversions, and encourage your customers to take action. Our featured guest is none other than ...
27 Sep 202239min

Campaign Content Ideas for October
114 - Refresh your email campaigns and find creative inspiration this October! In this episode of Email Einstein, Vira explains many ways to enhance your email campaigns. She goes over different eve...
20 Sep 202220min

3 High Converting Flows To Increase Revenue
113 - This week, we discuss increasing your revenue with three simple email marketing flows. We explain replenishment, repeat purchase nurture, and back in stock flows. In this episode, you will lea...
13 Sep 202224min

Identifying and Using a Churn Risk Segment
112 - In this episode, you'll learn: What a churn risk segment isHow to use churn risk segmentation for your businessStrategies to combat the churn risk segmentBlack Friday Cyber Monday & Holiday Ema...
6 Sep 202210min

Why Zero-Party Data is Your Greatest Advantage in eCommerce Marketing
111 - This week we’re talking about how you can implement quizzes at every stage of your buyer’s journey to gain valuable data, engage your customers, and really boost those conversions! Check more ...
30 Aug 202231min



















