Employer Brand Management Amid Global Change, with Simon Barrow
Simon Barrow, creator of employer brand, explores employer brand’s relevancy to a world in the midst of of a crisis and massive change, including what employer brand managers must prioritize now in order to thrive. Simon Barrow on LinkedIn: https://uk.linkedin.com/in/simonbarrow Subscribe to this podcast: https://employerbrandingpodcast.com Measure your employer brand: https://employerbrandindex.co Thanks for tuning in!
1 Jul 202037min
Attracting Talent Virtually as a Cybersecurity Brand, with Emily Van Norden of CrowdStrike
As a company already used to remote work, the virtual transition prompted by COVID-19 was less of an adjustment for this cybersecurity brand than it was for many. Nevertheless, they’re continuing to find innovative solutions to employer brand challenges brought on by the socially distant workplace. Emily Van Norden is Director of Talent Brand Marketing and Diversity Lead at CrowdStrike. Emily on LinkedIn: https://www.linkedin.com/in/emilyvannorden CrowdStrike online: https://crowdstrike.com CrowdStrike careers: https://crowdstrike.com/jobs Subscribe to this podcast: https://employerbrandingpodcast.com Measure your employer brand: https://employerbrandindex.co Thanks for tuning in!
17 Jun 202022min
How Employer Brand Intersects with Diversity & Inclusion, with Zakiya Nashid of Unilever
For this consumer goods brand, employer brand and diversity and inclusion aren’t separate initiatives—they work in tandem as vital components of attracting the best employees. Zakiya Nashid is Employer Brand Lead for Unilever North America. Zakiya on LinkedIn: https://www.linkedin.com/in/zakiya-nashid Unilever online: https://www.unileverusa.com/ Subscribe to this podcast: https://employerbrandingpodcast.com Measure your employer brand: https://employerbrandindex.co Thanks for tuning in!
3 Jun 202021min
Attracting Top Candidates as a Transportation Brand, with Phil Catcheside of Network Rail
The recruitment challenge for this railway company isn’t brand awareness—it’s attracting the best candidates through storytelling and a compelling employer brand. Phil Catcheside is Head of Recruitment Marketing and Engagement at Network Rail. Phil on LinkedIn: https://uk.linkedin.com/in/pcatcheside Network Rail online: http://www.networkrail.co.uk Subscribe to this podcast: https://employerbrandingpodcast.com Measure your employer brand: https://employerbrandindex.co Thanks for tuning in!
20 Mai 202026min
COVID-19's Impact on Employer Brand, with Olivia Thompson of Link Humans
New data reveals just how much the COVID-19 pandemic has already impacted employer brand. Learn the key themes emerging in feedback from talent around the world. Olivia Thompson is a Data Analyst at Link Humans. Olivia on LinkedIn: https://uk.linkedin.com/in/olivia-thompson-a451b2189 Link Humans online: https://linkhumans.com/ Subscribe to this podcast: https://employerbrandingpodcast.com Measure your employer brand: https://employerbrandindex.co Thanks for tuning in!
6 Mai 202023min
How to Lead a Company Through an Employer Brand Refresh, with Kara McLeod of Allianz
This financial services company is undergoing major transformations, including a global refresh of its employer brand. Here’s how its employer brand head is leading the way. Kara McLeod is Head of Employer Branding, Asia-Pacific at Allianz. Kara on LinkedIn: https://www.linkedin.com/in/karamcleod1 Allianz online: https://www.allianz.com/ Subscribe to this podcast: https://employerbrandingpodcast.com Measure your employer brand: https://employerbrandindex.co Thanks for tuning in!
29 Apr 202024min
Essential Pillars of Employer Brand Leadership and a Strong EVP, with Jörgen Sundberg of Link Humans
Periods of change are critical opportunities for employer brand managers to exhibit strong leadership and for brands to clarify their EVPs. These pillars can be your guide. Jörgen Sundberg is Founder and CEO of Link Humans. Jörgen on LinkedIn: https://uk.linkedin.com/in/jorgensundberg Link Humans: https://linkhumans.com/ Subscribe to this podcast: https://employerbrandingpodcast.com Measure your employer brand: https://employerbrandindex.co Thanks for tuning in!
15 Apr 202017min
Why Purpose-Driven Companies Succeed, with Alex Edmans of London Business School
Serving society and turning a profit aren’t mutually exclusive. As this professor of finance uncovered, focusing on purpose helps companies succeed. Alex Edmans is Professor of Finance at London Business School and the author of Grow the Pie: How Great Companies Deliver Both Purpose and Profit. Alex Edmans online: https://alexedmans.com/ Grow the Pie: https://www.growthepie.net/ Subscribe to this podcast: https://employerbrandingpodcast.com Measure your employer brand: https://employerbrandindex.co Thanks for tuning in!
8 Apr 202020min
