How to Treat Your Candidates Like Customers, with Kellie Buckley of ZoomInfo
We find out how ZoomInfo has developed a new EVP and why they treat their candidates like customers. Kellie Buckley is the Head of Employer Brand and Employee Experience at ZoomInfo. Kellie Buckley on LinkedIn: https://www.linkedin.com/in/kelliebuckley/ ZoomInfo Careers: https://www.zoominfo.com/about/careers Subscribe to this podcast: https://employerbrandingpodcast.com Measure your employer brand: https://employerbrandindex.co Thanks for tuning in!
20 Jul 202225min
Employer Brand at a Leading Pharmaceutical Company, with Cristal Mikenas of Takeda Pharmaceuticals
We discuss what Employer Branding is like at a leading, multinational pharmaceutical company that needs to recruit across a wide range of industries and talent sets. Cristal Mikenas is the Global Employer Branding Lead at Takeda Pharmaceuticals. Cristal Mikenas on LinkedIn: https://www.linkedin.com/in/amin2013/ Working at Takeda Pharmaceuticals: https://www.takedajobs.com/ Subscribe to this podcast: https://employerbrandingpodcast.com Measure your employer brand: https://employerbrandindex.co Thanks for tuning in!
6 Jul 202226min
Why Collaboration Is Crucial for Employer Brand Activation, with Natalie Bodus of Zebra Technologies
We talk to a B2B technology company that supports its work in employer brand, HR, D&I, and marketing with a crossfunctional team that fosters an environment of collaboration throughout the organization. Natalie Bodus is the Senior Director of Inclusion and Diversity and Employer Brand at Zebra Technologies. Natalie Bodus on LinkedIn: https://www.linkedin.com/in/natalie-bodus-mba-95125817/ Zebra’s Your Edge Blog: https://www.zebra.com/us/en/blog.html Subscribe to this podcast: https://employerbrandingpodcast.com Measure your employer brand: https://employerbrandindex.co Thanks for tuning in!
22 Jun 202224min
When Anti-Racism Is a Core Company Value, with Stephanie Alofoje of Twilio
We find out how one rapidly-growing tech company has made a public commitment to anti-racism and why it helps them bring in the people they need to succeed. Stephanie Alofoje is the Director of Global Employer Brand and Recruitment Marketing at Twilio. Stephanie Alofoje on LinkedIn: https://www.linkedin.com/in/stephaniealofoje/ Twilio on Twitter: https://twitter.com/WeBuildAtTwilio Subscribe to this podcast: https://employerbrandingpodcast.com Measure your employer brand: https://employerbrandindex.co Thanks for tuning in!
11 Mai 202233min
How a 90-Year-Old Global Brand Discovered Their EVP, with Allison Kruse of Baxter International
We learn what kind of research went into developing and articulating an EVP for a 90-year-old global brand, and what metrics they look at to see how it’s working. Allison Kruse is the Head of Global Employer Brand at Baxter International. Allison Kruse on LinkedIn: https://www.linkedin.com/in/allisonkruse/ Careers at Baxter: https://jobs.baxter.com/ Subscribe to this podcast: https://employerbrandingpodcast.com Measure your employer brand: https://employerbrandindex.co Thanks for tuning in!
23 Mar 202226min
The Metrics Behind Employer Brand at a Global Organization, with Shana Andrews of PepsiCo
In this live session from the Employer Branding Strategies Conference, we talk about data-driven measurement of employer brand and how that happens at a huge global company like PepsiCo. Shana Andrews is the Senior Manager of Global Employer Brand at PepsiCo. Shana Andrews on LinkedIn: https://www.linkedin.com/in/shana-andrews/ PepsiCo Careers: https://www.pepsicojobs.com/main/ The Employer Branding Strategies Conference: https://employerbrandingstrategies.com/ Subscribe to this podcast: https://employerbrandingpodcast.com Measure your employer brand: https://employerbrandindex.co Thanks for tuning in!
9 Mar 202226min
An Employer Brand That Puts Values First, with Charlotte Anderson of Canva
We talk to Charlotte Anderson about “passing the Lego” and how Canva centers their employer brand on doing good in the world. Charlotte Anderson is the Talent Brand Lead at Canva. Charlotte Anderson on LinkedIn: https://www.linkedin.com/in/charlotteelizabethanderson/?originalSubdomain=au Canva on LinkedIn: https://www.linkedin.com/company/canva/ Canva on Instagram: https://www.instagram.com/canvalife/?hl=en Canva Careers: https://www.canva.com/careers/ Subscribe to this podcast: https://employerbrandingpodcast.com Measure your employer brand: https://employerbrandindex.co Thanks for tuning in!
2 Mar 202224min
How to Use EBI to Revamp Your Employer Brand, with Catherine Adenle of Elsevier
Catherine Adenle of Elsevier explains how they used the Link Humans Employer Brand Index to revamp their EVP and build a powerful brand ambassador program. Catherine Adenle is the Director of Global Employer Brand at Elsevier. Catherine Adenle on LinkedIn: https://www.linkedin.com/in/catherineadenle/?originalSubdomain=uk Catherine Adenle on Twitter: https://twitter.com/CatherineAdenle Elsevier Careers: https://www.elsevier.com/about/careers Subscribe to this podcast: https://employerbrandingpodcast.com Measure your employer brand: https://employerbrandindex.co Thanks for tuning in!
16 Feb 202226min
