#130 - Unexpected, growth-boosting B2B tactics with Chris Cunningham, Head of Influencer Marketing at ClickUp
You've heard of B2B marketing outside of the box, but how about B2B marketing outside of the stratosphere?! On this episode of the FINITE Podcast, Chris Cunningham, Head of Influencer Marketing at Cli...
17 Jul 202321min
#129 - Creating buzz for B2B events with Cordula Pfluegl, Marketing Director at TNW
This is the first of five incredible podcast episodes from The Next Web Conference, which our Community Manager, Jodi, attended last month to record with some of the brightest marketers at leading tec...
10 Jul 202322min
#128 - The future of search in B2B marketing with Kate Cox, CMO at BrightBid
Kate Cox, CMO at BrightBid, believes the playbook of B2B marketing will stay largely the same as technology advances. Search, as one of our more traditional channels, isn’t going anywhere even as the...
26 Jun 202328min
#127 - How to utilise ABM roundtables for B2B SaaS growth with Sarah McCredie, Director of Product Marketing at Recurly
Roundtables are the perfect tactic to add value across the customer lifecycle. You just can't replicate such quality conversation and deep connections in any other event format. On this FINITE Podca...
12 Jun 202330min
#126 - Align sales and marketing to ensure the successful repositioning of a B2B SaaS brand, with Inbar Yagur, Dir. Content and Product Marketing at Lusha
On this podcast episode, learn how Inbar Yagur, Dir. Content and Product Marketing, repositioned Lusha's brand for better B2B marketing success. To do this, she employed exercises in sales and marketi...
29 Mai 202325min
#125 - The Digital Revolution was Just the Beginning: AI is the Future of Marketing with Vince Howard, Senior Fintech and Web3 Marketing Leader
Vince Howard is a Senior Marketing Leader working in the FinTech and Web3 space. He joins FINITE podcast host Alex Price to tell his story of entering the marketing world, his growth journey to becomi...
15 Mai 202324min
#124 - Building a world class marketing team with Caitlin Allen, VP of Marketing at OpenComp
On this week's episode, our host Alex Price is joined by Caitlin Allen, VP of Marketing at OpenComp. Listen as they discuss building high performance marketing teams based on Caitlin's vast experienc...
17 Apr 202328min
#123 - How marketing & finance can collaborate with Rowan Tonkin, CMO at Planful
On this week's episode, our host Alex Price is joined by Rowan Tonkin, CMO at Planful. The topic of conversation is how marketing & finance teams can collaborate to achieve the outcomes that ultimatel...
3 Apr 202327min
