Founder's Journal

Founder's Journal

Alex Lieberman, the co-founder and Executive Chairman of Morning Brew, gives you an insider’s look into building businesses. Alex explores the founder’s journey, from the painful challenges of 0-to-1 to the powerful frameworks that help you scale to millions in revenue as well as the emotional rollercoaster that is present throughout.

Episoder(637)

Business Case Studies #4: World Mini Golf Domination

Business Case Studies #4: World Mini Golf Domination

I’m taking over the world, one mini golf course at a time. In this episode, I explain why I’m working with a group of friends to buy mini golf courses, the opportunity we see in the space and you’ll e...

30 Mar 202212min

Business Case Studies #3: Costco's Secret Weapon (Classic)

Business Case Studies #3: Costco's Secret Weapon (Classic)

It's a $200 billion behemoth and a place I loved frequenting for free food samples growing up. In this episode, I'm talking about Costco and what we can learn from it as business minds. Check out full...

30 Mar 202217min

 Business Case Studies #2: Uber Partners with Yellow Taxis

Business Case Studies #2: Uber Partners with Yellow Taxis

In this episode, I discuss how you should think about Uber’s partnership with taxi companies in New York City. Check out full episode transcripts at https://foundersjournal.morningbrew.com to learn mo...

28 Mar 202213min

Business Case Studies #1: Allbirds' Journey to IPO (Classic)

Business Case Studies #1: Allbirds' Journey to IPO (Classic)

We’re serving up another miniseries, full of business case studies. In this classic episode, I talk about Allbirds, the sustainable lifestyle brand that filed for an IPO in 2021. I’m discuss their gro...

28 Mar 202217min

How Ryan Cohen Turned Chewy into a $3B Business

How Ryan Cohen Turned Chewy into a $3B Business

In this episode I tell the story of Ryan Cohen, a college dropout who became a hometown hero on Wall Street. Check out the full transcript at https://foundersjournal.morningbrew.com to learn more, an...

25 Mar 20226min

Startup Hotline: Answering Your Burning Business Questions

Startup Hotline: Answering Your Burning Business Questions

Welcome to Startup Hotline! A segment where I take any and all questions about building & scaling businesses directly from the Founder’s Journal community.  Check out the full transcript at https://fo...

23 Mar 20229min

A New Hire vs. Promoting from Within

A New Hire vs. Promoting from Within

How do you know whether to invest in a new hire or give a current employee a promotion? I breakdown how to think about one of the toughest decisions you can make in a business.  Check out the full tra...

21 Mar 202210min

Top Lessons from “How Will You Measure Your Life?”

Top Lessons from “How Will You Measure Your Life?”

In this episode, I’m sharing two of my favorite lessons from my current Founder’s Book Club Book, “How Will You Measure Your Life?” by Clayton Christensen, James Allworth, and Karen Dillon.  Check out...

18 Mar 202214min

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