135. The value of failure, and how to find it, with Richard Turner
In this episode we look at failure, and why embracing it has a powerful effect on your results. To understand this in the context of fundraising and a charity’s effectiveness, I was delighted to talk ...
14 Aug 202319min
134. Attracting new corporate partners, with Laura Webb (From the Archive)
If your charity aims to win and grow corporate partnerships, then one important asset is a proposition or first step that’s both easy to understand and genuinely enticing to companies. This isn’t easy...
31 Jul 202326min
133. The Top 20% Rule for growing Individual Giving results, with Craig Linton
The 80/20 Principle states that results will never be evenly distributed. A minority of your donors have the potential to give much more than the majority. Of course, many charities treat major donors...
16 Jul 202330min
132. Winning multiple corporate partners, with Cara Hoofe and Sabrina Nixon
Corporate partnerships can make a huge impact on not only your fundraising, but also your mission directly. One of the valuable things they often bring is far greater reach to key audiences than a cha...
28 Jun 202331min
131. How to create a happy, rewarding career. (From the archive), with Liz Tait
We spend so much of our life at work, it clearly makes sense that we should aim to make this time rewarding and enjoyable. But how do you deliberately build a happy, successful career? In this episode...
20 Jun 202327min
130. Smashing silos and promoting legacy giving (from the archive) with Claire Routley
This episode with Dr Claire Routley, an expert in expert legacy fundraising, was recorded in early March 2020, when the world felt very different. Nevertheless, in a time of increased home-working, ou...
6 Jun 202327min
129. Attracting younger supporters, Victoria Roe (Part 2).
What can charities do to better attract younger philanthropists to their cause? Many believe this is now an especially important challenge and opportunity. They cite research suggesting that in the ne...
21 Mai 202323min
128. Next Generation Philanthropy, with Victoria Roe
This time we’re exploring how charities can better develop relationships with supporters in their teens, twenties and early thirties. Younger supporters tend to see the world differently to older gene...
14 Mai 202330min
