
Ep. 53: Behind the Brand: A Conversation with Mary Jane Carpenter
In this episode of Grit Branded, Brad Pryor talks with Mary Jane Carpenter, a marketing leader with more than 30 years of experience shaping western and outdoor brands. From Mossy Oak and BowTech to S...
16 Sep 202530min

Ep. 52: Honoring Tradition, Inspiring Growth: A Conversation with Patty Tiberg
With more than 30 years of experience in the westernperformance horse industry, Patty Tiberg has dedicated her career to celebrating the horses, the people, and the culture that make it so special. Sh...
9 Sep 202543min

Ep. 51: Jake Bloomer: Carrying on a Legacy
This week’s episode features Jake Bloomer, who is preparing to step into a leadership role at his family’s iconic company, Bloomer Trailers. Known for setting the standard in quality and innovation, B...
2 Sep 20251h

Ep. 50 Dustin Rogers: Grit, Discipline, and Horsemanship
This week’s episode Lauren LaFleur talks with Dustin Rogers, a performance horse trainer based in Poolville, Texas. Dustin focuses on training rope horses and reined cow horses. Dustin shares knowledg...
26 Aug 202520min

Ep. 49 Ryan Motes: Grit, Growth, and the Rodeo Road
This week on Grit Branded, Lauren Lafleur sits down with Ryan Motes — a 5-time NFR heeler, American Rodeo and BFI Champion, and respected rope horse trainer. No stranger to the winner’s circle, Ryan h...
19 Aug 202536min

Ep. 48 JD Tollefson: Crafting the Vision for 8 Second Takes
In this episode of Grit Branded, Lauren LaFleur, Marketing Director of Rafter P Construction, sits down with videographer and storyteller JD Tollefson. Though he never competed in rodeo himself, JD gr...
12 Aug 202518min

Ep. 47 Jessica Wahlert: Building Brands and Backing Youth
In this episode of Grit Branded, Lauren LaFleur, Marketing Director at Rafter P Construction, sits down with Jessica Wahlert — Marketing Director at Cinch Jeans and Shirts. Jessica grew up on a cow-ca...
5 Aug 202522min

Ep. 46 Cowboy Artistry: The Story of Kerry Kelley Bits & Spurs
In this episode of Grit Branded, Brad Pryor sits down with master craftsman and Western industry staple, Kerry Kelley. From launching Kerry Kelley Bits & Spurs in 1995 to building a full-time team and...
29 Jul 202522min



















