How to Do SEO on a Brand New Website - Episode 16
This is how I would do SEO on a new website, how quickly, and why.
9 Aug 202336min
SEO History 101, How to Futureproof Your SEO, the Future of Algorithms, and AI - Episode 15
A look at the history of SEO. When we understand why SEO has changed the way it has, we understand how it may change in the future; when we understand how it will change in the future, we can futurep...
2 Aug 202340min
Six Reasons Why Link Outreach and Guest Posting Are Dangerous and How Real SEO Agencies Do it Instead - Episode 14
"Guest posting" and "link outreach" are popular methods of getting backlinks, but they can be very dangerous. This episode explains why you shouldn't rely on them, and how to do it like a real SEO age...
26 Jul 202344min
Things No One Tells You About Running an SEO Agency - Episode 13
Everyone thinks it's awesome. Are they right? Here are things no one told you about running an SEO agency. 1) You get lumped in with scammers (because most SEO agencies and consultants are scammers...
19 Jul 202330min
Why SEO Myths Exist, and Why The Search Engines Want You to Believe Them - Episode 12
This episode talks about why SEO myths exist, such as "content is king," and why the search engines want you to believe these myths. We also give an example specifically showing that content does not ...
12 Jul 202328min
SEO Stories 1 - Episode 11
I share with you 4 things that I experienced while running my SEO agency. 1) A colleague bought 80 copies of an "SEO gurus" book to get an hour of consulting. Guess what the "guru" told him? 2) Som...
5 Jul 202328min
Why "One Time Payments," or "Lifetime Backlinks," Are Always a Scam - Episode 10
Some backlink providers offer one time payments, or lifetime backlinks (pay once and the backlinks stay online forever). This is always a scam. There is literally no such thing as a lifetime backlin...
28 Jun 202323min
Six of the Most Common SEO Scams - Episode 09
Most SEO agencies and consultants are scammers. Here are six of the most common SEO scams, and how to identify them: 1) Actually doing nothing 2) Guaranteed results 3) Listing clients, and lying about...
21 Jun 202320min
