How To Start Up by FF&M

How To Start Up by FF&M

How To Start Up is helping founders decide what to do now, next, or never when starting & scaling a business. I'm your host Juliet Fallowfield, founder of the podcast production & PR consultancy Fallow, Field & Mason & my aim is that each episode focuses on solving one clear, specific problem faced by all startup founders & small business owners. And if you can’t find your answer, DM us!


Episodes cover practical topics including starting a business, scaling a startup, founder mental health & wellbeing, writing a pitch deck, raising investment, hiring & managing teams, PR & marketing, customer acquisition, & navigating the realities of entrepreneurship.


How To Start Up is designed to provide practical startup advice, real-world insights, & reassurance from experienced entrepreneurs, operators, & experts, so founders can make better decisions with confidence.


Subscribe to build your startup knowledge & receive invitations to exclusive events.


Follow us on Instagram: @fallowfieldmason

Guest submissions are welcomed via www.fallowfieldmason.com


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Episoder(170)

How to start a company & family at the same time with Hannah Aykroyd, MD of Aykroyd & Co.

How to start a company & family at the same time with Hannah Aykroyd, MD of Aykroyd & Co.

In this episode we hear from Hannah Aykroyd, Managing Director of the award-winning property advisory firm Aykroyd & Co. Hannah has many years’ experience advising high net worth private clients on pr...

9 Jan 202220min

How to survive a pandemic with hospitality entrepreneurs Duncan Stirling & Charlie Gilkes, Founders of Inception Group

How to survive a pandemic with hospitality entrepreneurs Duncan Stirling & Charlie Gilkes, Founders of Inception Group

In this episode I chat to two entrepreneurs in the hospitality space, Duncan Stirling and Charlie Gilkes who founded Inception Group back in 2009. The company operates a group of unique bar, restauran...

14 Des 202125min

How to scale at pace with Whitney Bromberg Hawkings, CEO & Co-Founder of FLOWERBX

How to scale at pace with Whitney Bromberg Hawkings, CEO & Co-Founder of FLOWERBX

In this episode we are joined by Whitney Bromberg Hawkings, Co-Founder & CEO of FLOWERBX and one of the UK’s most innovative entrepreneurs. Following a career of almost 20 years working for designer T...

30 Nov 202125min

How to start a second career at any age with Rae Feather, Founder of Rae Feather

How to start a second career at any age with Rae Feather, Founder of Rae Feather

In this episode we hear from Rae, Founder of her eponymous brand Rae Feather, a personalised luxury accessories, homeware and versatile resort wear brand. Having founded her company in 2013 following ...

16 Nov 202116min

How to land retail with Tom Mercer, Founder of MOMA

How to land retail with Tom Mercer, Founder of MOMA

In this episode we hear from Tom Mercer, Founder of MOMA Foods. Tom started his company in 2005 from a London railway arch, which remains its HQ to this day, with a mission of ‘making oats more awesom...

2 Nov 202116min

How to start a company with your best friend, Olga Beck-Friis, Co-Founder & CEO of PocketLaw

How to start a company with your best friend, Olga Beck-Friis, Co-Founder & CEO of PocketLaw

In this episode I’m joined by Olga Beck-Friis, Co-Founder and CEO of PocketLaw, a Swedish startup now launching in the UK to enable SMEs to take care of their own legal matters. Having co-founded Poc...

19 Okt 202114min

How to master self esteem with Ben Ivey, Founder & CEO of Entrepreneur Lifestyle

How to master self esteem with Ben Ivey, Founder & CEO of Entrepreneur Lifestyle

Today I am talking to Ben Ivey who, realising that successful people are not necessarily happy people, decided to work directly with entrepreneurs who might be feeling overwhelmed, in order to help th...

21 Sep 202117min

How to keep recruitment close with Romanie Thomas, Founder & CEO of Juggle

How to keep recruitment close with Romanie Thomas, Founder & CEO of Juggle

In this episode we hear from Romanie Thomas who founded Juggle, the digital platform for companies to find, onboard, pay and manage experienced yet flexible professionals. Romanie kept coming up again...

7 Sep 202116min

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