Being good to your employees is key.
In this episode I talk about the importance of being good to your employees and giving them an opportunity to be successful. Happy employees in happy organizations produce better results. I see it ove...
9 Apr 20184min
Instagram Influencer hack
In this episode I talk about the simple hack to help ensure better reach and potential engagement when working with micro influencers on Instagram. Have a deeper business conversation with them and be...
5 Apr 20183min
Contradictions will hurt your social media efforts.
In this episode we talk about how contradictions can really hurt your results when it comes to your social media efforts. Brands are often not fully committed or hedging and as a result they are compr...
4 Apr 20184min
Instagram POV at end of Q1
In this episode I give my hot take on where Instagram is as we end the first quarter of 2018. Organic reach is way down, stories are the hot ticket and you should be all over paid IG campaigns that in...
26 Mar 20183min
Undervaluing the Social Media Manager role
In this episode I rant a little bit about feeling underappreciated for all the hard work we do for our clients. A Social Media Manager has to cover a lot of ground and we put in hard work and dedicati...
16 Mar 20184min
Hardest part of running a client services agency.
In this episode I talk about the hardest part of running a client services agency, at least from my point of you. Businesses have been burned by agencies so many times in the past that it is a constan...
12 Mar 20183min
Social media helps you sell.
In this episode I talk about the power of social media in selling. If you have a business or sell a product and want to be successful these days you need to be leveraging social media, plain and simpl...
12 Mar 20184min
Don’t sleep on Community Management
On this episode I talk about the value of community management and why it is something you should enjoy and engage in and not just dismiss. It is the whole point of social media.
12 Mar 20182min
