Leaders in Customer Loyalty, Powered by Loyalty360

Leaders in Customer Loyalty, Powered by Loyalty360

  1. Leaders in Customer Loyalty: for those looking to deepen customer experience, engagement, and brand loyalty. Each episode features innovative brands, industry experts, and executive leaders who share actionable insights, proven strategies, and real-world experiences designed to help marketers and brand professionals stay ahead in the ever-evolving world of customer loyalty.


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Episoder(548)

Cinergy: Bringing Customers Back to the Cinema with a Rewards Program Moviegoers Want

Cinergy: Bringing Customers Back to the Cinema with a Rewards Program Moviegoers Want

Send us Fan Mail Mark Johnson, CEO of Loyalty360, spoke with Carrie Cohen, Marketing Loyalty & Analytics Manager at Cinergy, about how the Cinergy Elite loyalty plan works, incentivizing certain behav...

31 Jul 202310min

Loyalty360 Loyalty Live | Eric Dean, Banyan

Loyalty360 Loyalty Live | Eric Dean, Banyan

Send us Fan Mail Loyalty360's Mark Johnson interviews Eric Dean, Banyan, to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.

25 Jul 202318min

Wow Bao: From the Kitchen to the Virtual Space, Wow Bao Delivers Deliciousness to Loyal Customers

Wow Bao: From the Kitchen to the Virtual Space, Wow Bao Delivers Deliciousness to Loyal Customers

Send us Fan Mail Wow Bao was founded in 2003 by Lettuce Entertain You Enterprises (LEYE) — a privately held restaurant group founded in 1971. Since its inception, about 250 concepts have been created,...

24 Jul 202324min

Loyalty360 Award Recap: A Q&A with Jason Whiting on the LEGO Group’s Multiple Award Recognitions

Loyalty360 Award Recap: A Q&A with Jason Whiting on the LEGO Group’s Multiple Award Recognitions

Send us Fan Mail For 90+ years, the LEGO Group has been owned by the Kristiansen family in Billund, Denmark. What started as a wooden toy workshop in 1932 would grow into one of the most recognizable ...

18 Jul 20237min

Bank of America®:  Innovation, Strategic Partnerships, and Personalization Demonstrate Value to Rewards Program Members Untitled Episode

Bank of America®: Innovation, Strategic Partnerships, and Personalization Demonstrate Value to Rewards Program Members Untitled Episode

Send us Fan Mail Mark Johnson, CEO of Loyalty360, spoke with John Sellers, Head of Rewards at Bank of America, about the success of the Preferred Rewards program, innovating when leveraging technology...

17 Jul 202321min

Connecting the Bricks of Successful Loyalty: How LEGO® Built the VIP Rewards Program on Fun, Creativity, and Inclusivity

Connecting the Bricks of Successful Loyalty: How LEGO® Built the VIP Rewards Program on Fun, Creativity, and Inclusivity

Send us Fan Mail Mark Johnson, CEO of Loyalty360, spoke with Jason Whiting, Director of Membership at the LEGO Group, about the new VIP rewards program, building and planning strategic partnerships, a...

14 Jul 202326min

Loyalty360 Award Recap: A Q&A with Aiman Feza and Elizabeth McNeil on Scene+’s Multiple Award Recognitions

Loyalty360 Award Recap: A Q&A with Aiman Feza and Elizabeth McNeil on Scene+’s Multiple Award Recognitions

Send us Fan Mail Founded in 2007, Scene+ started as a joint venture between Cineplex — a major movie theatre chain in Canada — and Scotiabank — one of Canada’s top five banks. For over 10 years, Scene...

12 Jul 20232min

Rewards, Your Way: How Scene+ Uses Personalization and Partnerships to Engage 13+ Million Members

Rewards, Your Way: How Scene+ Uses Personalization and Partnerships to Engage 13+ Million Members

Send us Fan Mail Mark Johnson, CEO of Loyalty360, spoke with Elizabeth McNeil, the Director of Partnerships, and Aiman Feza, Senior Manager of Brand Communications at Scene+, about the relaunch of the...

12 Jul 20239min

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