
Ep 8. How To Plan For Facebook Ads in Q4
Quarter 4, the fourth part of the year, and the part of the year that has Black Friday, Cyber Monday and Christmas. How to plan for the busiest AND most expensive time of the year for Facebook adver...
15 Des 202032min

Ep 7. Without This One Tool, Your Ads Will Flop
The pixel is a piece of code, like a google analytics code, that Facebook gives you when you set up a business manager to advertise on Facebook. Without having the pixel you can’t record your data, so...
8 Des 202024min

Ep 6. Facebook Ads: the Basics Explained
From getting the creative right to optimising the post-click journey, we go right back to the basics and talk about the techniques we use on a daily basis to make our client’s Facebook Ads work. From...
1 Des 202034min

Ep 5. What Should My Ad Spend Budget Be?
This week we talk about numbers, specifically the numbers relating to your ad spend and conversions. We can confidently reverse engineer what your goals are, work back and work out what your ad spend...
24 Nov 202021min

Ep 4. Landing Pages For eCommerce?
This week we stay on Ecomm funnels, as we discuss a client of ours. We talk about their product and their website. We go into detail about how we changed ours clients funnel strategy by creating a mai...
17 Nov 202024min

Ep 3. Do You Know Your Conversion Rates? Part 2
If you have an eCommerce website, then you really need to listen to this. Even if you're not running ads to it. I go through what you should expect for conversion rates at each stage of the funnel, A...
29 Okt 202016min

Ep 3. Do You Know Your Conversion Rates? Part 1
If you have an eCommerce website, then you really need to listen to this. Even if you're not running ads to it. I go through what you should expect for conversion rates at each stage of the funnel, A...
27 Okt 202024min

Ep 2. How to get more conversions on your website
Your website might have lots of traffic, but is it converting any customers? Customers coming to your site is only the beginning of the story. Analytics tools can now help you to identify who these ...
16 Okt 202022min



















