Marketing for Entrepreneurs |  SEO for small business

Marketing for Entrepreneurs | SEO for small business

Are you a small business owner who's tired of trying to do everything when it comes to SEO and online marketing, and left wondering what's working? Do you need to be more visible on Google and ChatGPT, but you're not quite sure how to do SEO for your business, let alone answer engine optimization (AEO) or generative engine optimization (GEO)? Are you trying to DIY your SEO and marketing and find yourself wondering what's working and what's simply a waste of time?



Do you fear stopping a marketing channel because you're not sure if it's the one that's driving your revenue? Would you like someone to help you make it make sense and tell you what to focus on to grow and scale your business? Do you want SEO tips and AI SEO strategies you can use to grow your online visibility?

This podcast is for small business owners and entrepreneurs who want to use simple, proven SEO and marketing strategies to grow their business without relying on social media or paid ads.



Each week, I'll show you how to do SEO for your small business and understand the results, so you can focus on what's working and let go of strategies that are just wasting your time and money. Join me and learn how to become a confident marketer.



I'll teach you about SEO for small businesses (for Google, ChatGPT, and AI search tools), content marketing, blogging, sales funnels, and your marketing metrics so you can build a business you love.

I don't believe in hustle culture or burnout. I believe in taking action, getting things done, and making decisions based on the results. I'll show you how to do the same thing.



If you want to build a profitable business with SEO, this is the podcast for you.

I'm Rachel Lindteigen, an MBA, a 25-year marketing pro, and a former agency exec who's led SEO and content marketing strategies for Fortune 500 companies. I worked for an NYC-based ad agency and oversaw teams in 3 states. My team was responsible for millions in client revenue from SEO and content channels. Now I teach the same strategies to small business owners.



This is not a "here's what worked for me once" podcast. It's a practical, professional guide to SEO and marketing that works for real businesses like yours, from an actual SEO expert with over 25 years of experience, not just someone who figured it out on their own.

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Episoder(209)

My Favorite SEO Tools to use for Lead Magnet Research. Ep. 147

My Favorite SEO Tools to use for Lead Magnet Research. Ep. 147

If you've been doing SEO for a while, you're hopefully starting to be more visible online and getting more traffic to your site. The next step in your online marketing journey is to start building an ...

26 Aug 20259min

Is Your Website Hurting Your Business? Ep. 146

Is Your Website Hurting Your Business? Ep. 146

You're working hard on your SEO, learning about keywords, adding title tags, and meta descriptions, and that's great. Your SEO efforts help increase your website's visibility online and boost your tra...

19 Aug 202516min

Big changes are coming to Etched Marketing Academy and you can be part of it! Bonus Episode!

Big changes are coming to Etched Marketing Academy and you can be part of it! Bonus Episode!

I am super excited to share some big changes that are coming to Etched Marketing Academy. Join me for this extra special bonus episode and find out about the changes to Simple SEO Content (that are go...

14 Aug 202513min

How to Identify Your Ideal Customer and Why It Matters for SEO. Ep. 145

How to Identify Your Ideal Customer and Why It Matters for SEO. Ep. 145

Have you really figured out who your ideal customer is and what they need from you? Truly understanding your ideal customer will help your SEO efforts because you'll know you're creating the right typ...

12 Aug 202512min

Website Clicks are Down. What does that Mean to Your Business? Is SEO Over? Ep. 144

Website Clicks are Down. What does that Mean to Your Business? Is SEO Over? Ep. 144

SEO is changing, it's evolving. User search behavior is changing and that means our strategy must adjust too or we're going to struggle to get traffic to our websites. Yes, website traffic is down but...

5 Aug 202514min

3 Reasons Why SEO Matters fort Your Website Traffic, Leads, and Business Growth. Ep. 143

3 Reasons Why SEO Matters fort Your Website Traffic, Leads, and Business Growth. Ep. 143

Join me today and learn why SEO matters so much to your business. I know people are saying it's dead, but it's not. It's far from dead. Yes, AI search is here and taking over some of the traffic,c but...

29 Jul 202511min

How Many Pictures Should You Use in a Blog Post? Does it help blog SEO to use more? Ep. 142

How Many Pictures Should You Use in a Blog Post? Does it help blog SEO to use more? Ep. 142

Do you wonder how many pictures your blog post needs to have? If so, that's what we're talking about today. We're also touching on how to optimize those pictures for SEO and how your blog helps you ra...

22 Jul 202513min

How to Audit Your Website Content to Boost Your SEO & AI SEO Ep. 141

How to Audit Your Website Content to Boost Your SEO & AI SEO Ep. 141

Learn how to audit your content to improve your website's SEO and AI SEO. If you want to get more traffic to your website, show up more often on ChatGPT or AI Overviews or AI Mode, then this is an onl...

15 Jul 202514min

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