marketingSHOWCASE
We bring you conversations recorded in the studio at marketingSHOWCASE events around the UK. Our host James Marriott chats to experts from right around the world of marketing to get their insights into the industry, the latest trends, what's working and what's not, their wins and challenges - and loads more. --------- Find out more about marketingSHOWCASE and upcoming events at https://mktgshowcase.co.uk/ Get a taste of what marketingSHOWCASE is all about on YouTube: https://www.youtube.com/@marketingshowcase Find James on LinkedIn: https://www.linkedin.com/in/james-marriott-podcast/ James' business Sound Media takes care of the studio and all the production and editing: https://wearesoundmedia.com/ --------- In this ever more competitive world, agility and innovation are the watchwords of success. Adapting and evolving to meet new challenges, businesses of all types and sizes are embracing new marketing ideas and technologies to support business growth. Our mission: to share our combined “Know-How”, experience and innovations, in an environment that will help spark new ideas and find new products.

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Episoder(130)

The importance of brand building with Steve Kelly, Senior Director, Cora Homes

The importance of brand building with Steve Kelly, Senior Director, Cora Homes

How important are brands to the consumer? Steve Kelly from Cora housebuilder speaks about the lack of focus on the customer experience, how housebuilding tends to focus on the builder, or the estate a...

22 Mar 20258min

The rise of events in marketing, with Gina Kay, Mash Media

The rise of events in marketing, with Gina Kay, Mash Media

When we talk about marketing trends, we talk about websites, social media, podcasts...but marketing events seem to get pushed to the side. Gina from Mash Media event management company talks about th...

22 Mar 20258min

Where to focus your MarTech investment, with Charlie Nicholls, Dexata

Where to focus your MarTech investment, with Charlie Nicholls, Dexata

There is a huge amount of MarTech out there for marketers. For some it can be very overwhelming and sometimes confusing - have you invested in the correct tools? Do you use them enough? James speaks w...

22 Mar 202510min

Is AI really coming for your jobs with Adela Cepoi of OrangeDoor

Is AI really coming for your jobs with Adela Cepoi of OrangeDoor

AI is taking over every conversation, especially for marketers. Adela talks about how adopting these tools and implementing them into your everyday marketing practice is important and should be consid...

22 Mar 20259min

LIVE PODCAST: Discussing their challenges & inspirations with Lauren Juster, The Folio Society

LIVE PODCAST: Discussing their challenges & inspirations with Lauren Juster, The Folio Society

In this podcast episode, Marketing Director Lauren Juster from the Folio Society discusses the critical role of strong creative and storytelling in building a compelling website. She shares insights i...

22 Mar 20259min

How no budget doesn't mean no marketing with Fran Roberts, Reaktion Books

How no budget doesn't mean no marketing with Fran Roberts, Reaktion Books

Fran Roberts of Reaktion Books dives into the art of marketing with a limited budget, offering practical advice for small businesses. This episode focuses in on utilizing low-cost digital tools, organ...

22 Mar 20259min

LIVE PODCAST: Using AI With Confidence, Alex Hodgson, One2Call

LIVE PODCAST: Using AI With Confidence, Alex Hodgson, One2Call

In front of a live audience we discuss AI and in particular the security concerns as it becomes more common place in all our roles.Get the lowdown on marketingSHOWCASE and our forthcoming events at ht...

26 Feb 202514min

Challenges in marketing with Katie Barber

Challenges in marketing with Katie Barber

We get down to the gritty details of the biggest challenges marketers are facing with agency owner Katie Barber.Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase....

26 Feb 20258min

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