Mimir
Mimir exists to support early-stage founders. The early stage is the most critical, lonely, and underserved moment in a founder's journey, and almost nobody shows up for it. I do, because I'm living it too. Through Mimir the podcast, and The Well on Substack, I bring honest stories from fellow founders who are still operating in this messy middle. Not just the highlight reel, but the unfiltered reality, because no one should build alone.

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Episoder(103)

The Truth for 99% of Founders: Cindy Ip, Founder of Habitude, on Building Slowly, Honestly, and On Your Own Terms

The Truth for 99% of Founders: Cindy Ip, Founder of Habitude, on Building Slowly, Honestly, and On Your Own Terms

If you’ve ever worked late, poured your own money into something you believe in, and still felt like you’re screaming into the void—this one’s for you.In this episode, I sit down with Cindy Ip, the fo...

2 Jun 202545min

Scaling Isn’t Sexy—But Here’s How To Build Great Startups

Scaling Isn’t Sexy—But Here’s How To Build Great Startups

I think we can all agree—startups get glamorized. Social media makes founder life look effortless. Making your own hours? Working from the beach? Making enough money to do both of those things? It sou...

19 Mai 202550min

Why Founders Are Wired Differently—And How to Use It to Your Advantage—with Marina Morgan

Why Founders Are Wired Differently—And How to Use It to Your Advantage—with Marina Morgan

If you’ve ever felt like your brain just works differently as a founder—like the highs are higher, the pressure is heavier, and your decision-making never really turns off—you are not imagining it. Th...

12 Mai 202551min

Building a Business (and Life) You Actually Love with Jennifer Tsay, Co-Founder of Shoott

Building a Business (and Life) You Actually Love with Jennifer Tsay, Co-Founder of Shoott

What does it really take to build a business that flips an entire industry on its head—and survive the emotional rollercoaster that comes with it?In this episode, I sit down with Jennifer Tsay, co-fou...

27 Apr 202558min

How to Compete with Giants: Dexory’s Oana Jinga on Grit, Growth, and Gaining Market Trust

How to Compete with Giants: Dexory’s Oana Jinga on Grit, Growth, and Gaining Market Trust

I first met Oana Jinga at Manifest, where she was speaking on a panel about women in supply chain—and I immediately knew I needed to bring her on the show.Her story isn’t just impressive—it’s a master...

21 Apr 202540min

Can AI Fix Fashion? Rethinking Over-Consumption with Couth’s Founder, Sajna Massey

Can AI Fix Fashion? Rethinking Over-Consumption with Couth’s Founder, Sajna Massey

The fashion industry has historically faced challenges like: overproduction, waste, and surface-level sustainability, that have thus far been somewhat impossible to fix. These issues are baked into th...

14 Apr 202552min

What Retail Can Learn from Tech with Nina Ligon, Founder of Generation Sport

What Retail Can Learn from Tech with Nina Ligon, Founder of Generation Sport

This one’s for the builders who care about more than product-market fit—who want their work to make people feel understood.Nina is the founder and CEO of Generation Sport—a performance apparel brand d...

7 Apr 202537min

How Great Leaders Build Scalable Companies (Without Losing Their Vision) with Karen Betancourt

How Great Leaders Build Scalable Companies (Without Losing Their Vision) with Karen Betancourt

How do you build a company that runs like a well oiled machine—without falling into the common startup traps of bad hiring, unnecessary tech, and chasing VC money that derails your vision?Karen Betanc...

31 Mar 202549min

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