Muthership Creator Strategy

Remember when DVRs let us finally skip commercials — and we loved it? Social media is now our TV. And somehow, as creators, we've built our own commercials right back into the feed.On this week's epis...

10 Jul 17min

Why Live Shopping Works (And How to Actually Sell During a Livestream)In this week’s podcast, I had such an informative conversation with British Hill, a TikTok live sales expert with 20+ years of on-...

3 Jul 20min

I've spoken at a lot of conferences over the years. And every single time, someone comes up to me and says: "I wish you could just show me how to do this. Can you sit down with me?"That gap between li...

26 Jun 11min

If you think the algorithm is broken for reaching your audience, guess what? There's something that isn't broken.Direct access to the people who actually care about what you're doing.In this week's ep...

19 Jun 18min

Vlogging isn’t what it used to be!When you hear "vlogging," what comes to mind? Probably some daily lifestyle creator showing their morning routine, or a YouTuber showing their travel diary.But here's...

12 Jun 18min

You got 50M views... but where's the money?Viral videos have this mystique of being a lottery ticket to easy money. You see headlines like "Creator quits day job after going viral!" and the illusion f...

5 Jun 14min

I've tested a LOT of automation apps to streamline the creator process (and I mean a lot!) And I've finally landed on the ones that actually work for my workflow.But here's the thing - every single on...

28 Mai 19min

What if I told you there's a way to monetize your audience that doesn't require a huge following, doesn't take constant upkeep, and could actually work while you sleep - literally!I'm not talking abou...

22 Mai 12min