
56. Vista Alegre's CDO, Carla Graça: "If brands don’t take advantage of AI, they will be left behind"
How does a 200-year-old luxury brand stay ahead in the digital era? In this episode of OFFBounds, I sit down with Carla Graça, CDO of Vista Alegre, to explore how AI, automation, and personalization a...
11 Feb 202526min

57. Shoptalk's Head of Content, Joe Laszlo: "It's about balancing inspiration and tactical news"
Retail is evolving fast, and we’re diving into what’s next! In this episode of OFFBounds, I sit down with Joe Lazslo, Head of Content US at Shoptalk, to explore the biggest shifts in retail—Unified Co...
8 Feb 202526min

55. Retail Trends 2025: A NRF Recap
NRF 2025 wrapped up a few weeks ago, this year’s key theme was Game Changer. In this episode, Paula Macaggi breaks down the biggest trends shaping the future of shopping, from the shift toward Generat...
4 Feb 202519min

54. Dyson's Global Head of Product, Stuart Frelick: "Not making a decision is the worst thing you can do"
In this episode of OFFBounds, I chat with Stuart Frelick, Dyson’s Global Head of Product, about the ambitious retail transformation that’s redefining the stores of the brand. Stuart takes us behind th...
28 Jan 202529min

53. Former Nike, Greg Merrill: “You can’t cut your way to growth. Companies that thrive invest in building what’s next.”
This week I’m joined by Greg Merrill, the former Head of Digital Transformation at Nike, for a deep dive into what it really takes to lead change in today’s fast-moving world. From his unconventional ...
21 Jan 202532min

52. The Retail Events You Should Attend This Year
In this episode of OFFBounds, I’m sharing my personal guide to the top retail conferences you should attend in 2025. From the bustling halls of NRF’s Big Show in New York to the vibrant Shoptalk event...
14 Jan 202510min

51. Larroudé's CEO, Ricardo Larroudé: "The cheapest shoe to make is the shoe that's already sold"
In this first episode of OFFBounds' second season, Paula Macaggi sits down with Ricardo Larroudé, co-founder and CEO of the innovative footwear brand Larroudé. Launching in the midst of the 2020 pande...
7 Jan 202534min

50. Throwback Episode: The Power of Storytelling with Tiago Quaresma
At the beginning of spring 2024, I interviewed Tiago Quaresma, who runs the Group that owns some of the coolest stores selling Portuguese culture's traditions. For me, O Grupo o Valor do Tempo is a ma...
24 Des 202440min




















