OOO - A Web3 Marketing Podcast

OOO - A Web3 Marketing Podcast

OOO (Out of Ordinary) is a Web3 podcast about one thing: building something people actually want. We bring on the founders, marketers, community builders, and operators across Web3 — startups, AI projects, chains, DAOs, institutions — and dig into how they found their audience, grew their community, and figured out what actually sticks. Think of it as case studies from the people in the trenches. Raw, practical, and worth stealing from. Get in touch: alex@outofordinary.xyz #web3marketing #web3marketingpodcast #cryptomarketing

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Episoder(72)

#7 Anyone can make it as a Web3 writer - here’s how - with Virtual Kenji

#7 Anyone can make it as a Web3 writer - here’s how - with Virtual Kenji

In this week's episode, I chat with Virtual Kenji, a Web3 content writer focusing his writing on DeFi. He switched from being a fashion photographer in the US to a Web3 writer living around the world...

1 Feb 202339min

#6 What it takes to grow a user base of 150.000 people in only 8 weeks with Ariane Murphy

#6 What it takes to grow a user base of 150.000 people in only 8 weeks with Ariane Murphy

Ariane Murphy is an OG in the Web3 space and is currently Fractional CMO at Forcefield, a Web3 agency attached to a Web3 VC Fund. She took the first Bitcoin company from the UK from private to public ...

25 Jan 202329min

#5 How to sell out 5 NFT collections during a bear market

#5 How to sell out 5 NFT collections during a bear market

Mihaela Loredana Bran is the co-founder of this podcast, as well as a Community Strategist for NFT-related projects, and not only. During 2022, even if we started facing a bare market, she managed to ...

18 Jan 202326min

#4 Why you should use animation for you Web3 brand in 2023 with Esteban Gonzales

#4 Why you should use animation for you Web3 brand in 2023 with Esteban Gonzales

In today's episode, we chat with Esteban Gonzales, Motion Graphic Designer, with over 10 years of experience. He worked on numerous Web3-related projects and we talk about: * What kind of companies ne...

11 Jan 202346min

#3 How to build the first female sexuality brand in Web3 with Vanessa Schäfer

#3 How to build the first female sexuality brand in Web3 with Vanessa Schäfer

In the last episode of the year, I wanted to bring forward a female founder. Vanessa Schäfer is the founder of Female Pleasure Society - a D2C FemCare startup that took the route of Web3 in 2022. We ...

30 Des 202243min

#2 Why it's important to know your ICP when building a user growth strategy for your Web3 startup with Reni Ackhar

#2 Why it's important to know your ICP when building a user growth strategy for your Web3 startup with Reni Ackhar

This week's guest is Reni Ackhar, founder of The Social Laboratory - a Web3 marketing agency. We talk about how he pivoted his agency from Web2 to Web3, the importance of ICP (Ideal Customer Profile),...

14 Des 202234min

#1 Resources and how to land your first gig as a marketer in Web3

#1 Resources and how to land your first gig as a marketer in Web3

Hi everyone! This is the first episode of OOO Podcast, an episode in which you will meet us, Alex and Miha, the founders of this podcast. We created this first podcast, to share our Web3 experience, a...

9 Nov 202226min

Trailer

Trailer

A quick intro into our podcast - OOO (out of ordinary) - a Web3 Marketing Podcast and what to expect moving forward. Twitter: https://twitter.com/theOOOmarketing

8 Nov 202221s

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