Harnessing the Influence of Wikipedia for Your Brand
Send us a note about this episode. We'll reply and thank you on a future episode Wikipedia is one of the most-visited websites in the world. Additionally, it has influence. The information on Wikipedi...
1 Okt 202319min
Diverse Perspectives, Powerful Results: Multicultural Marketing Insights
Send us a note about this episode. We'll reply and thank you on a future episode The benefits of a multicultural campaign should be obvious by now but let’s document some of them so it’s clear. Reflec...
17 Sep 202320min
The Role of Marketing and Public Relations in Central Asia: Explained
Send us a note about this episode. We'll reply and thank you on a future episode It’s an area of the world so few of us in the west really understand. Kazakhstan, Kyrgyzstan, Tajikistan, Turkmenistan,...
3 Sep 202324min
Cracking the Code to Low Journalist Response Rates
Send us a note about this episode. We'll reply and thank you on a future episode Propel Media has released its Q3 2023 Media Barometer and again it’s showing journalists responded to only 2.99% of nea...
20 Aug 202319min
Change Your Mind = Change Your Brain
Send us a note about this episode. We'll reply and thank you on a future episode Understanding the structural changes that happen in our brain when we change our minds adds a fascinating dimension to ...
6 Aug 202324min
Exploring Trust in Media Brands Today
Send us a note about this episode. We'll reply and thank you on a future episode An online survey of 300 people in the United States, Germany, and South Korea explores consumer perceptions of media br...
23 Jul 202321min
Influencing Behaviors Through Social Marketing
Send us a note about this episode. We'll reply and thank you on a future episode One might use social media in a social marketing campaign but they are starkly different things. Social marketing is a ...
9 Jul 202320min
How to Make Internal Communications More Inclusive
Send us a note about this episode. We'll reply and thank you on a future episode Measurement is a key part of the success of any professional communications plan. And it’s the same with internal commu...
25 Jun 202321min
