Restaurant and Retail Marketing

Starbucks is changing how it promotes employees to ensure staff have an equal opportunity to discover new positions, according to the company's 2021 Civil Rights Assessment. Listen to the briefing to ...

7 Apr 20212min

Restaurants and retail stores rely on local SEO to attract customers to their bricks and mortar locations. Google Maps is an integral part of a local SEO strategy. Listen to the briefing to hear some ...

6 Apr 20212min

Canadians have hoarded a massive cash pile amid the COVID-19 pandemic and they are itching to spend on summer rentals, exotic vacations and backyard pools, a sign the economy could bounce back faster ...

4 Apr 20212min

On March 5, the Ontario government released a detailed list of people who will be eligible for the COVID-19 vaccine in Phase 2. Workers were divided into two priority groups: teachers, child-care work...

3 Apr 20212min

Whatever stage of lockdown you're in, social media hashtags that are trending can be a great way to create engagement with your customers. Listen to the briefing to hear what hashtags will be trending...

2 Apr 20211min

Volkswagen of America issued a press release this week saying it would change its brand name to "Voltswagen,'' in an effort to promote its move to electric vehicles. They then reversed their position ...

1 Apr 20213min

By analyzing Google Trends, we can learn what each state disproportionately searches for in comparison to the rest of the nation for their favourite Easter treats. Listen to the briefing to hear some ...

31 Mar 20212min

Dalhousie University in Canada conducted research that reveals that Canadians are worried about food shortages, food safety and rising prices, so they are growing their own food. The survey also indi...

30 Mar 20212min