Episode #77: Turn eComm packaging into profit centre with Penny Black
Keith interviews Doug Franklin, the CEO of Penny Black, a customer experience platform that allows eCommerce store owners to create a unique unboxing experience, essentially turning your packaging int...
11 Okt 202220min
Episode #76: eCommerce Design Principles with Nick Disabato of Draft.nu
Nick is a designer and writer from Chicago, Illinois and the Founder of Draft.nu, a design consultancy for Shopify Plus stores. Keith chats with Nick about design principles and how he helps stores m...
27 Sep 202231min
Episode #75: Optily & the World of Marketing Optimisation
Brendan Hughes is CEO of Optily, a solution for Shopify merchants to manage and optimise advertising across multiple platforms. This episode discusses the complexity of this core part of DTC brand man...
6 Sep 202238min
Episode #74: The Principles of Digital Strategy with Caroline Dunlea of Core Optimisation
Irish-based, Core Optimisation is one of Europe's fastest-growing digital marketing agencies. Keith & Caroline discuss Core, the current digital landscape and the upcoming Google Analytics 4 changes. ...
25 Aug 202238min
[Bonus Episode] Why is Google Analytics 4 so important to your eCommerce store?
Google's latest GA4 update is an important one. Keith chats to Bianca Dihoiu, Head of Customer Success at Littledata, which provides a seamless connection between your Shopify site, marketing channels...
11 Aug 202215min
Episode #72: The Fabulous Pharmacist goes DTC on Shopify
Laura Dowling is a Dublin-based pharmacist and scientist, having graduated from the School of Pharmacy, Trinity College Dublin in 2002. Laura is the founder of Shopify D2C brand fabÜ. fabÜwellness.com...
26 Jul 202237min
Episode #71: The 2022 eComm Awards with Kevin Traynor
Kevin Traynor is a senior B2B marketer and founder of eComm Live & the Irish eComm Awards which will take place in September at The Mansion House in Dublin. He's been involved in the digital space for...
12 Jul 202230min
Episode #70: Delighting Shopify customers with SMS marketing
Lisa Popovici is the co-founder of Cartloop, a collaborative SMS marketing platform with a human element. A former med school student, Lisa founded Cartloop in 2020 and has built a customer base world...
28 Jun 202224min
