Sweat Equity
Welcome to the best creative brainstorming session you've ever had. Hosts Alex Garcia & Brian Blum discuss the biggest marketing moves of the week and show you how you can implement these in your own business. Influencer marketing, growth marketing, content marketing - it's all here. Creativity. Breakdowns. Playbooks. Without the fluff.

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Episoder(124)

How to Create Cult-like Customers in 36 Mins

How to Create Cult-like Customers in 36 Mins

In Episode 52, we dive deep into what it takes to create a brand with a cult-like following. Alex breaks down the four essential pillars of brand loyalty: values, story, community, and characters. Sta...

5 Nov 202436min

This Wallet Brand Generated $10M in 30 Days with 1 Giveaway

This Wallet Brand Generated $10M in 30 Days with 1 Giveaway

In episode 51, we explore the effectiveness of sweepstakes as a marketing strategy in today's landscape. Brian delves into case studies of HexClad and Ridge Wallet, showcasing how these brands leverag...

29 Okt 202434min

Ex Account Manager Quits Her 6-figure Job To Become A Full Time Creator and Make $40k/mo

Ex Account Manager Quits Her 6-figure Job To Become A Full Time Creator and Make $40k/mo

In episode 50, Alex and Brian interview Courtney Johnson, An ex account manager who quit her job and become a full-time content creator making $40K+/mo. She dives into how she formulates her viral vid...

22 Okt 202452min

2x Your Black Friday Revenue in 41 Mins

2x Your Black Friday Revenue in 41 Mins

Black Friday and Cyber Monday are right around the corner. And the brands that are prepared with a solid strategy will really stand out from the competition. If you play your cards right, Black Frida...

15 Okt 202441min

How Peter Attia’s Protein Bar Made $10M in 3 Weeks

How Peter Attia’s Protein Bar Made $10M in 3 Weeks

As always, appreciate you all listening, and don't forget to leave us a review and submit your questions for Alex and Brian at the email address below. See you next week.--------------------WANT FREE ...

8 Okt 202441min

How to Hire a $10M+ Content Team in 40 mins

How to Hire a $10M+ Content Team in 40 mins

Let’s assemble a 95’ Chicago Bulls Dream Team, but for content! Content has never been more crucial for brand growth, yet many brands are still in the dark about what it takes to create compelling, vi...

1 Okt 202444min

Develop An 8-Figure Content Strategy in 30 Mins

Develop An 8-Figure Content Strategy in 30 Mins

In episode 46, Alex puts down a masterclass around developing your brand content strategy. He dives into developing brand narratives, testing videos, pillars, content themes, and everything you need t...

24 Sep 202430min

How Goli went from $0 to $4.1M per MONTH in 30 days on TikTok Shop

How Goli went from $0 to $4.1M per MONTH in 30 days on TikTok Shop

In episode 45, Alex dives into Johnny Valentine and how he constantly goes viral with a skit concept promoting his song. Then Brian dives into Goli's insane affiliate marketing strategy for TikTok sho...

17 Sep 202446min

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