This Running Brand Is Disrupting Nike & Adidas?! Bandit Running "Unsponsored" + Run Club Marketing
Episode 36 is another banger. Alex dives into Bandit Running's disruptive marketing tactic that made them the most talked about brand at the Olympic trials and how your brand can learn from it. Brian ...
16 Jul 202444min
How This Brand’s Content Playbook Drives 450K Monthly Site Visits
In episode 35, Brian breaks down clothing brand Derschutze's viral "skit" content strategy. Alex dives into building your content playbook from A-Z, including 30-day sprint testing strategies, and cre...
9 Jul 202453min
Develop Your Brand Content Playbook in 48 Mins
In episode 34, Alex and Brian take a deep dive into the essentials of brand content strategy. Alex breaks down key components like audience personas vs customer personas, content types based off the c...
2 Jul 202448min
35 Mins to Develop Your Founder Brand Content Playbook
In episode 33, Alex and Brian dig into creating a founder brand playbook. Alex talks about which media channels work best at different stages—like top-of-funnel, middle-of-funnel, and bottom-of-funnel...
25 Jun 202435min
How This Gum Brand Did $1M with 3 TikTok's
In episode 32, Alex and Brian dive deep into the world of content strategy. Starting with a quick breakdown of Poorboy coffee and a comparison of summer moon coffee. Then breaking down the ON partners...
18 Jun 202459min
Breaking Down Liquid IV's Product Launch Framework
In Episode 31, Alex and Brian dive into product launch strategies. They dissect two brands who totally nailed their product launches (Puresport, Liquid IV) and reveal the strategic decisions that led...
11 Jun 202452min
How Dupe.com Gained 32 Million Views in 60 Days
In episode 30, Alex and Brian pull up seats to drop serious knowledge bombs about content marketing and strategy. Alex spills the tea on his fresh pitch process that netted him a cool 30K followers in...
4 Jun 202453min
How Strava Grew To $300M In Revenue
In this episode, we're breaking down how Strave became the #1 social app for athletes. And their strategy to gain 150M+ users and generate $300M in revenue.Then Brian breaks down how to build an agenc...
21 Mai 202449min
