Creative Bosses Give 4 Strategists Feedback Live and In The Face - Jill Applebaum, Kieran Ots
Sharing a creative brief with creative teams can be scary, right? Well, how about presenting strategy to a Chief Creative Officer and an Executive Creative Director? Four Sweathead students recently d...
25 Jul 202245min
One Mother Of A Comms Planner - Maria Van Buskirk, Media by Mother
Maria Van Buskirk is Head of Strategy at Media by Mother. Mother is notorious for its creativity. So you'd expect Media by Mother to be notorious for its creativity in media. But how does it all work...
18 Jul 202228min
A Cluster Of Moods plus Strategist Support (8 Listener Questions Answered)
For details about the Sweathead Strategy Summer Camp, go to: http://www.Sweathead.com
5 Jul 202234min
Can Marketing Save The World? - Anthea Foyer, Julie Ng, Radovan Andrej Grezo
We all want to feel good about our work but does some of the marketing industry take itself too seriously? In our personal pursuit for meaningful work and a sense of nobility, can we completely oversh...
30 Jun 202239min
When Efficiency Isn’t Enough In The High-Stakes Game Of Media Planning In New York - Nathan Brown, CSO
Nathan Brown is Global Chief Strategy Officer for UM in New York. We worked in the same building on William St in Sydney about 15 years ago. Nathan was a breath of fresh air. He built teams that expec...
27 Jun 202236min
A Snack Futurist Shares Her Insight Into Foresight - Jo Lepore
Jo Lepore is Global Foresight Leader at Mars Wrigley. She moved to the USA about a year ago and works out of Hoboken, New Jersey. In this episode of Sweathead, Jo takes us through how she approaches h...
23 Jun 202237min
The Immigrant Experience Of The Advertising Industry in USA – Archana Mahadevan, VP, Strategy Director, DDB
Archana Mahadevan is VP, Director of Strategy at DDB Chicago. Archana was born in India and came to the United States to attend college. She has been here ever since. While in India, Archana was obses...
20 Jun 202239min
Born To Do Strategy, Forced To Do Account Management - Kimberley Upton, Chirag Khushalani, Alana Dwyer
Picture this: you have a yearning to do strategy but you’re in an account management role. Maybe a job switch has been promised. Maybe you're simply doing multiple roles. Either way, on your mind is t...
16 Jun 202239min
