What Makes A Good Planner? - John Kenny, CSO
John Kenny is CSO of FCB Chicago, an agency with a planning team of 85 people. A transplant from Ireland who arrived in Chicago many years ago to attend college, John has seen planning in America sinc...
4 Apr 201949min
Getting Beyond Stereotypes - Dave McCaughan, CSO
Dave McCaughan was a public librarian for 10 years then worked 27 years for McCann in Australia, Thailand, Hong Kong, and Japan. This makes him one of Australia's earliest planners. He is still based ...
29 Mar 201957min
Singapore As A Metaphor For The Future Of Advertising - Mylene Ong, Strategy Boss
Mylene Ong is the Head of Strategy at Colenso BBDO in Auckland, New Zealand. She has worked in New York, Shanghai, and her hometown Singapore. Much of our discussion uses Singapore, a country that is ...
29 Mar 201946min
Insights - Walk And Talk, Central Park
On Instagram, I recently asked people what questions they had about insights and I responded as an Instagram Story. This episode of Sweathead is those questions and my responses but on a walk around C...
27 Mar 20192h 17min
The Independent Agency Mindset - John Harris, CEO
John Harris is CEO and President of Worldwide Partners. Worldwide Partners is a network of 72 independent agencies in 40 countries. It has existed since 1938. One thing that makes Worldwide Partners i...
25 Mar 201946min
What’s It Like Client-Side? - Emma Brooks, Marketer
Emma Brooks leads marketing at Toronto's Wattpad. Wattpad serves stories to 70 million people around the world every month. Many of the authors are anonymous and many share as they write. Some of the ...
23 Mar 201935min
Short-termism And Writing About Strategy - Gareth Price, Strategist
Gareth Price is a senior planner at JWT/WundermanThompson in London. He won the 2017 IPA President’s Prize and the Advertising category in the 2018 WPP Atticus Awards for his IPA Excellence Diploma th...
20 Mar 201932min
How To Create A Good Culture For Account Planning - Matt Tanter, CSO
Matt Tanter is the Chief Strategy Officer at Grey London and the Chair of the Account Planning Group (APG). As far as planning credentials go, CSO + Grey + London + Chair of APG = legit. He's a leader...
19 Mar 201950min
