Tech for Non-Techies

Tech for Non-Techies

This podcast is for non-technical founders and established small-to-mid-size business owners who want to launch an app or add a tech-enabled offering—without learning to code. Each episode breaks down product strategy, scoping, hiring and managing developers, and applied AI for real business outcomes (not VC theatre). Expect step-by-step playbooks, case studies, and jargon-free conversations that help you turn ideas into revenue-generating digital products. Hosted by Sophia, an entrepreneur and educator whose programs have been featured in Harvard Business Review and delivered at Oxford University, London Business School, and Chicago Booth. Her work is trusted by the government of Bahrain, Constellation Brands, and the Royal Bank of Canada, and her flagship approach—Tech for Non-Technical Founders—has helped hundreds of entrepreneurs and executives move from concept to scalable product. You'll learn how to: -Validate demand and shape a winning product brief -Budget, timeline, and de-risk builds you'll actually ship -Hire, brief, and manage developers and vendors with confidence -Use AI to speed research, prototyping, and growth -Launch, iterate, and measure ROI—without the buzzwords FOLLOW if you want clear, actionable guidance to build real tech value—minus the code and the hype.

Episoder(302)

150. What all innovators can learn from the massive gaming industry

150. What all innovators can learn from the massive gaming industry

The online gaming market is HUGE. Revenue in the online games market is projected to reach US $26.1 billion in 2023. Games developers have also had to solve some of the toughest problems in tech. And ...

10 Mai 202337min

149. What business leaders must tell technologists to build great products

149. What business leaders must tell technologists to build great products

Product makers know how to make a product. But technologists do not know whom the product is for and what their aim is. When it comes to working with the tech product team, a business leader's job is ...

3 Mai 202312min

148. What I didn't get at Chicago Booth for $180,000

148. What I didn't get at Chicago Booth for $180,000

An MBA from a top school can be a great investment. But most business schools have not updated their curricula for the Digital Age and the new world of work.  Listen to this episode to hear what Sophi...

27 Apr 202320min

147. The REAL way to get investors + top jobs

147. The REAL way to get investors + top jobs

Why do some people struggle to be valued for their skillset while others have opportunities coming to them?  Most jobs do not get advertised. VCs turn down most of the start-ups that pitch to them. An...

19 Apr 202313min

146. How to get headhunted

146. How to get headhunted

Having a digital skillset isn't enough. You must be SEEN as a Digital Leader & KNOWN for your expertise. Listen to this podcast episode if you want opportunities to come to you.  You will learn: How ...

12 Apr 202317min

145. Why AI makes us boring + what to do about it

145. Why AI makes us boring + what to do about it

Humans invent technology and then technology changes humans. It was ever thus. The biggest technological trend today is artificial intelligence. if you want to be an insightful leader in the Digital A...

5 Apr 202326min

144. When tech destroys value

144. When tech destroys value

Some technologies lose businesses money and put off their customers. So why do businesses use them? The technical term is shiny object syndrome! We waste money and make bad decisions when we forget th...

29 Mar 202313min

143. 3 career skills all executives need to thrive in the Digital Age

143. 3 career skills all executives need to thrive in the Digital Age

Successful professionals need to mix their domain expertise with meta skills to thrive. These transferable skills apply to any industry. Without them, the way to the C Suite is closed. Listen to this ...

22 Mar 202315min

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