The Affiliate Marketing Podcast

The Affiliate Marketing Podcast

We’re on a quest to help the world do affiliate marketing better. Join your host, Lee-Ann Johnstone, Founder of Affiverse, and listen to her podcast series all about Affiliate and Performance Marketing. Learn from an array of digital marketing veterans, business entrepreneurs, SaaS product providers, and more to discover how digital and affiliate marketing are constantly changing. Hear how brands are building successful affiliate programs and driving consistent partner referrals and sales.

Subscribe to hear exactly what it takes to launch, scale, and grow a successful affiliate program in this fast-moving digital age.

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Episoder(299)

What Happens When You Turn Affiliate Marketing Into a Games League

What Happens When You Turn Affiliate Marketing Into a Games League

Why Most Affiliate Networks Are Built for the Brand, Not the Partner Dorin Boerescu has been in this industry since 2009. He started as an affiliate, bought a network that was turning over next to not...

14 Mai 35min

When Creators and Affiliates Stop Being Different Budget Lines

When Creators and Affiliates Stop Being Different Budget Lines

What happens when a 26-year performance marketing veteran looks at the creator and affiliate divide and says the industry is solving the wrong problem entirely? If your affiliate program and creator p...

7 Mai 29min

Diversify or Disappear: How Publishers Win in 2026

Diversify or Disappear: How Publishers Win in 2026

What happens when the biggest threat to your publishing business is also buried inside the data you're not looking at? Jorge Barbosa of wecantrack, joins Lee-Ann to talk about what is actually happen...

30 Apr 33min

From Small Affiliate to Big Audience: Why Ignorance is not Affiliate Bliss!

From Small Affiliate to Big Audience: Why Ignorance is not Affiliate Bliss!

What happens when your affiliate publisher is a sleep-deprived new mum with 45,000 verified users, a Dragon's Den deal, and strong opinions about how brands treat people? You listen. Olivia Davson is ...

23 Apr 25min

AEO, GEO, SEO: Who, What & Why

AEO, GEO, SEO: Who, What & Why

The rules of discovery are being rewritten in real time. Here is what affiliate managers need to understand before the market moves on without them. If you have been half-listening to conversations ab...

16 Apr 31min

Is Your Affiliate Program Sick? How to Triage It

Is Your Affiliate Program Sick? How to Triage It

The diagnostic framework that 20 years of affiliate program management built - and why most programs are not broken, just badly diagnosed. If your affiliate program is underperforming and you are not ...

9 Apr 25min

Mastering The Art of Difficult Conversations With Affiliate Partners

Mastering The Art of Difficult Conversations With Affiliate Partners

The coaching framework that helps affiliate managers navigate commercial conflict, set boundaries, and lead with confidence even when the conversation gets uncomfortable. If you have ever walked into ...

2 Apr 26min

Why Traction Beats Perfection: Unveiling the Power of HerPlay

Why Traction Beats Perfection: Unveiling the Power of HerPlay

From Casino Dealer to iGaming Exit: What Hustle Actually Looks Like You've heard people credit their success to luck. Karolina Pelc doesn't buy it. The founder of BeyondPlay, who built and sold her ga...

26 Mar 34min

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