#68: Planning a Foolproof Live Event with Rich Brooks
A lot of you have asked me if it's a good idea for you to start planning live events. You see the entrepreneurs you admire staging weekend retreats where they get up and set their audience on fire wit...
25 Jul 201558min
#67: Should You Narrow Your Niche?
Do you ever find yourself in the middle of a challenge with your business and wondering, “How did I get here…again?!” Nothing feels worse than the suspicion that you’ve been spinning your wheels for t...
15 Jul 201543min
#66: How to Get Your Business Back on Track
I started out this year with a fully fleshed-out calendar. I knew exactly what I was going to do, when we were going to promote, when we were not going to promote, when I was going to take vacations, ...
29 Jun 201552min
#65: Selling Yourself--The Art of a Winning 'About Page' with Melissa Cassera
For busy entrepreneurs, the About page of a website is one of the easiest to put off. You might throw a few vital details up there, like your name (always a good place to start) and your credentials, ...
29 Jun 201558min
#64: A Backstage Pass to My Most Successful Launch Yet
Two weeks ago, in Episode #62, I reviewed the project plan I use for all of my promotions. And if you downloaded the free Project Plan Checklist that I offered, you might have had some questions about...
25 Jun 20151h 10min
#63: How Podcasting Can Complement and Grow Your Business with John Lee Dumas
Last year, one of my most popular podcasts was an interview with John Lee Dumas. But I invited him back this week because I wanted to talk about podcasting again, in a whole new way. Today, I want to ...
19 Jun 201543min
#62: How to Create a Project Plan for Your Next Promotion
You know me--I teach what I know best. And what I know by now, more than anything, is that the key to making a sales plan work is having a proven, foolproof system. So today, I'm going to walk you th...
18 Jun 20151h 7min
#61: How to Use Visual Content to Drive Traffic, Shares and Sales with Donna Moritz
As humans, we are hardwired to connect emotionally with visual content. Pictures in particular--we process them very quickly--faster than text, video, or audio. Pictures allow us to make a really quic...
3 Jun 201546min
