The Art of the Brand

The Art of the Brand

The #1 Brand Strategy podcast for business owners, marketers, and anyone building a personal brand. Hosted by Camille Moore, the internet’s favourite branding expert, featured in Vogue Business, The New York Times, and CNN, and Phillip Millar, brand strategist, business scaling expert, and leadership coach. She builds the brands people choose. He scales the businesses behind them. Each week, they unpack the brands, consumer trends, and stories shaping business from viral campaigns to industry case studies. New episodes Weekly. Ready to build a brand people choose? Hit follow.

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Episoder(178)

How Cymbiotika Built a $500M Brand

How Cymbiotika Built a $500M Brand

Cymbiotika didn’t start as a business; it started as a mission.In this episode of The Art of the Brand, the co-founder and COO of Cymbiotika breaks down how they built one of the fastest-growing welln...

25 Mar 59min

Is Hollywood Dying? The Oscars, Revolve & the Future of Brands

Is Hollywood Dying? The Oscars, Revolve & the Future of Brands

The Oscars don’t feel the same, and that’s not just nostalgia. In this episode, Camille and Phillip break down the collapse of monoculture, why Hollywood is losing relevance, and what that means for b...

20 Mar 1h 2min

Why “Building in Public” Is Beating Traditional Marketing

Why “Building in Public” Is Beating Traditional Marketing

Last week in New York, Camille and Phillip sat down with Sammy Dorf, founder of the viral Tribeca grocery store Meadow Lane. The conversation unpacked what “building in public” really means — and why ...

14 Mar 1h 12min

The Truth About Celebrity Beauty Brands

The Truth About Celebrity Beauty Brands

Molly Sims has lived almost every chapter of the entertainment industry — supermodel, actress, producer, podcast host, and now founder of YSE Beauty. In this episode of The Art of the Brand, Molly sha...

12 Mar 55min

Luxury Brands Are Tracking You Now (LVMH’s New Move)

Luxury Brands Are Tracking You Now (LVMH’s New Move)

Luxury brands are leaning into “authenticity” tech—but the real play is control. In this episode, Camille and Phillip break down LVMH’s blockchain push and what it could mean for resale, verification,...

5 Mar 1h 1min

Why Great Brands Say No

Why Great Brands Say No

What actually kills a brand isn’t one bad decision — it’s a thousand small ones. In this episode, Camille and Phillip unpack the leadership lessons behind Bulgari’s long-term discipline, Aritzia’s acq...

25 Feb 1h 23min

People Hated Me - Then My Brand Exploded ft. Isabella Chams

People Hated Me - Then My Brand Exploded ft. Isabella Chams

People hated her pricing, attacked her brand, and tried to tear it down-- little did they know they were helping build the #1 beauty brand in Colombia.In this episode, Camille sits down with Isabella ...

24 Feb 36min

The Super Bowl Branding Mistakes Nobody Talks About

The Super Bowl Branding Mistakes Nobody Talks About

Super Bowl weekend revealed something most brands still don’t understand: digital-only marketing is a trap. In this episode, Camille and Phillip unpack why real-world activations outperform perfectly ...

12 Feb 48min

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